I have been working with Kent based lithographic printers Principal Colour for 8 years now, ever since Martin Darby and Alan Flack so kindly helped me to produce the very first issue of Amelia’s Magazine in print way back at the start of 2004. Over the years my harebrained ideas have inevitably demanded that each new issue utilise a new print technique, and they have patiently helped me through all the most difficult of production issues. Die-cut, flocked, scratch ‘n’ sniff, Swarovski crystal encrusted, glow in the dark, metallic, holographic, foiled, 6 colour, different papers for different pages… the list of my requirements went on and on. And then I went on to produce two books with Principal Colour, Amelia’s Anthology of Illustration and Amelia’s Compendium of Fashion Illustration (both in the shops now) – and these also featured awkward production challenges, including embossing accurately over print and pearlescent effects. Yup, I have been anything but an easy customer, but I am always sure of what I want to produce and Principal Colour are always more than happy to help me achieve things which even they have never heard of or tried to do before. Working with Principal Colour has been absolutely essential to everything I’ve done in print, and it’s been an absolute pleasure to work with such delightful people – I fully believe that good relationships are the key to a sustainable and happy business.
Now, after several years of nagging, I have finally persuaded Martin and Alan to embrace the wonders of Social Media, with me at the helm. Because Principal Colour do a lot of high end lithographic print design alongside their bread and butter jobs, my output for them on social media will concentrate on interesting design for print, as well as tips for the best outcome using lithographic print techniques. Much as I adore the internet, my heart will always lie with quality print design, and since I really enjoy the whole production process I shall relish the process of discovering more. Why not join us to learn more about the secrets of print, for there is a lot to share.. and believe me, however big the internet gets, print design ain’t going nowhere.
You can follow us on Twitter, Facebook and Tumblr. Our first blog on Tumblr is a Q&A with director Martin Darby about the history of Principal Colour and what makes the company tick…
Alan Flack, Amelia's Magazine, Crystal Encrusted, CYMK, Die-cut, Facebook, Flocked, Foiled, Glow-in-the-Dark, Holographic, Kellie Black, Lithographic, Martin Darby, Metallic, Miss Pearl Grey, principal colour, Print Design, Printers, scratch 'n' sniff, Swarovski, Tumblr, twitter
- An interview about Lithographic Print Design and Production with Ornan Rotem of Sylph Editions
- Amelia’s Compendium of Fashion Illustration launch party illustrations: meet more illustrators!
- That Which We Do Not Understand: Amelia’s Magazine 10th Anniversary Open Brief for Artists and Writers
- An interview with graphic designer Simon Loxley, creator of the Ultrabold magazine for St Bride Library
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