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Top 25 Art Blog - Creative Tourist

British Fashion Designers at Mercedes-Benz Fashion Week Russia A/W 2011: James Long

Lulu Kennedy and Fashion East headed to Moscow to showcase three hot British designers: here's my review of James Long's A/W 2011 catwalk reprise on Sunday 3rd April.

Written by Amelia Gregory

James Long A/W 2011 by Sam Parr
James Long A/W 2011 by Sam Parr.

As part of Mercedes-Benz Fashion Week Russia and in tandem with the British Council initiative that brought us over to Moscow three British fashion designers were invited to put on catwalk shows on Sunday 3rd April 2011.

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Lulu Kennedy, Marios Schwab, James Long and Louise Gray. Photograph by Maxim Emelyanov.

Although we shared a hotel with Lulu Kennedy of Fashion East and a selection of her star designers we didn’t spend much time with them – whilst we were networking and lecturing they were busy casting models and organising their shows. I haven’t seen any of these designers on the catwalk before so it was a really great chance to see them up close for the first time, in a totally different environment to London Fashion Week.

James Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russian Fashion Week by Sam Parr
James Long A/W 2011 by Sam Parr.

James Long was the newest featured designer, about whom I knew very little, and was the first to show on Sunday afternoon. He graduated from the RCA in 2007 as a designer of menswear, but this show was all about monochromatic knitwear for women, accessorised with some wonderful geometric patterned colourful belt bands and lifted with the midway appearance of a very cute bright red mini dress. Most successful was the juxtaposition of different textures: large knit cabling and fine gauge maxi dresses, fluffy gillets, sweeping shawls and ground grazing skirts with layers of wispy fabric floating free. I was particularly enamoured of his knitted cream clutch bag, though I’m not sure how practical it would be. This was a very confident collection: here’s hoping I don’t have to go all the way to Russia to see his next show.

James Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 Russia Photography by Amelia GregoryJames Long A/W 2011 by Jane Young
James Long A/W 2011 by Jane Young.

You can read Lulu Kennedy’s blog about the trip right here. They were indeed having a super fun time on the flight home, whilst I was busy gossiping with Toby Meadows.

All catwalk photography by Amelia Gregory.

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