London Fashion Week S/S 2011 Presentation Review: Sibling

Visionary knitwear label Sibling are back with Collection 5, a mix of punk, pop, Pop Art and, erm, Tourettes?

Written by Matt Bramford

Illustration by Gemma Randall

I was so excited to see what progressive knitwear label Sibling would produce this season, after featuring the brand in our menswear preview, that I legged it up the stairs to the Portico Rooms, almost tripping at the top. Such is the effect of scrambling around Somerset House to see labels that you love.

Luckily I escaped any kind of fall or serious injury. Inside the room, a large crowd had all ready formed to see what was on offer from Collection 5. Yet again Sibling had produced a quirky range of witty knits: a selection of sweaters with influences such as punk, Pop Art, and, erm, Tourettes?

Each piece offers a statement to the wearer. Large-scale polka dot patterns featured heavily in this collection, while Pop Art-esque stars appear in different scales. Static mannequins bore eery face masks, which featured a range of expletives. The highlight with Sibling is always the vibrancy of the colours – neon greens last season had this season been replaced with red and shades of blue.

Illustration by Gemma Randall

The show pieces, away from these inspired jazzy numbers, were a collaboration with zany artists Tim Noble and Sue Webster. Black jersey tracksuits had been embroidered with reflective tape to feature such profanities as ‘WANKER’ ‘SOD OFF’, C U Next Tuesday and, my personal favourite, ‘TAKE MY TITS.’ Oh, here we go again, I thought to myself…

Alongside the collection, a film by Alasdair McLellan and styled by Max Pearmain played on loop. This oozed style and featured a scallyish skinhead smoking, larking in the park and generally knocking around insalubrious areas. It was one of the best fashion films I caught this season, by far. Reminiscent of scenes from This Is England, the film was more punk than Pop Art, but it was a delight to watch. Enjoy:


Knitwear for men can be quite elitist, with editors salivating over crew neck numbers that lack imagination. But if you’re after something with a little more punch, there ain’t anybody packing it like Sibling.

All photography by Matt Bramford


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3 Responses to “London Fashion Week S/S 2011 Presentation Review: Sibling”

  1. [...] has never been as cool as Sibling. I got to illustrate the review by Matt Bamford for Amelia’s magazine London Fashion Week blog and now I wish I had one of these super cool wools! This entry was [...]

  2. Cozette says:


  3. Amelia says:

    Aw, fanks. We aim to please! x

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