Follow

Twitter

|

Facebook

|

MySpace

|

Last.fm

RSS

Subscribe

Top 25 Art Blog - Creative Tourist

London Fashion Week S/S 2012 Interview: Carlotta Gherzi

Carlotta Gherzi enchanted the audience with her S/S 2012 collection Triassic Glamour at Vauxhall Fashion Scout on Friday 16th September 2011. I had the chance to ask her a few questions after the show. We spoke about her inspiration, working process and plans for the future.

Written by Emma Block

Carlotta Gherzi by Emma Block
Carlotta Gherzi S/S 2012 by Emma Block

Carlotta Gherzi for Sado was one of the first catwalk shows I ever attended, and I was enchanted from the start.

Garlotta GherzI by Lako Bukia
Carlotta Gherzi S/S 2012 by Lako Bukia

emma_block_A/W 2011 carlotta_gherzi_
Carlotta Gherzi A/W 2011 by Emma Block

Since she completed her BA in Fashion Design & Fashion Marketing at the American University in London, Carlotta Gherzi has been a firm fashion week favourite. Her 2011 A/W collection Frozen Flora took the audience to a world of ice queens in dresses the colour of iced lattes with thick wool capes like rain clouds.

Carlotta Gherzi S/S 2012 sheer dress
Triassic Glamour, her S/S 2012 catwalk show, similarly captured the attention and imagination of the assembled LFW audience and, after the show, I was offered the chance to head backstage and find out a little bit more about her inspirations and working process.

Carlotta Gherzi S/S 2012 By Lydia Fee 1
Carlotta Gherzi S/S 2012 by Lydia Fee

Carlotta Gherzi S/S 2012 purple dress
Have you always wanted to be a fashion designer? How did you first get into it and what advice would you give to fashion graduates today?
I always wanted to be a designer since the age of 6. My grandmother was a tailor so I grew up looking at her sewing dresses for herself and my mum. Graduates should look at and acknowledge the business side of the industry, as it’s very easy to take the wrong decisions…

Carlotta Gherzi S/S 2012 cream dress
How do you begin a collection? Does it start with sketchbooks, notebooks, photos, scrapbooks, in your head etc?
It’s a long process, first I look at fabrics; choosing what I like, then I select a theme and I start looking at it in more detail. Than sketching, dreaming and toileing makes it come to life.

Carlotta Gherzi By Lako Bukia
Carlotta Gherzi S/S 2012 by Lako Bukia

Where do you go to be inspired?
Wherever is sunny and sandy does it for me. It makes me feel happier and I’m inspired by raw nature. For S/S 2012 I was inspired by fossils, re-designing them by hand into my new print. I then decided to use the color palette from the movie avatar; bright orange, blue-purple , sabbia, black and shades of ivory. I also go back in time, metaphorically speaking, looking at films from the past. For my new collection I was inspired by Breakfast at Tiffany’s and Casablanca, looking at the 1930’s silhouette, and re-inventing it for the modern woman. This is why I called the collection Triassic Glamour.

Carlotta Gherzi S/S 2012 aqua dress
Which bit is your favourite part of the process from initial conception to catwalk?
Playing with fabric weights and sketching fast. Then if I am not sure I enjoy modifying the final garment to suit the initial drawing.

Carlotta Gherzi by Lako Bukia
Carlotta Gherzi S/S 2012 by Lako Bukia

How have these different countries you lived in and different cultures you’re experienced influenced your work?
I’m inspired by women from around the world. I really like the quirkiness of London and the sometime carefree look. I admire the New York look with nothing out of place or order. I laugh at yet admire the super careful match of colours going on in Italy, the brand loving in Russia…. I think about all these women when designing my clothing.

Carlotta Gherzi S/S 2012
Who would you most love to wear your clothes?
When designing I take my favourite characteristics in women and then I unite them all in one. I try to read the mind of many women and I try to understand what they want and what I would look for in an outfit myself.

Carlotta Gherzi S/S 2012 swimwear
Which designers do you most admire?
I love Balenciaga and Isabel Marant.

Carlotta Gherzi S/S 2012 black dress
All photography by Emma Block.

What’s coming up next for SADO?
A possible diffusion line…

Carlotta Gherzi S/S 2012 By Lydia Fee 3
Carlotta Gherzi S/S 2012 by Lydia Fee

Make sure you check out my review of Carlotta Gherzi‘s S/S 2012 catwalk show as well.

Tags:

, , , , , , , , , , , , , , , , ,

Similar Posts:

2 Responses to “London Fashion Week S/S 2012 Interview: Carlotta Gherzi”

  1. Great article Emma! Some very stylish designs shown here :) I doubt Audrey Hepburn or Ingrid Bergman would have worn the swimsuit-esque one though hehe

  2. Love your illustrations Emma! perfect for your review!

Leave a Reply