Amelia’s Magazine | London Fashion Week A/W 2011 Catwalk Review: Elliott J Frieze (by Matt)

Kirsty Ward A/W 2011 by YesGo Illustration
Kirsty Ward A/W 2011 by YesGo Illustration.

Every season I eagerly anticipate Fashion Scout’s Ones to Watch because it is invariably a wonderful place to discover raw talent before everyone else does. This season we even ran a preview to prompt early onset salivating.

Kirsty Ward A/W 2011 by Charlotte Hoyle
Kirsty Ward A/W 2011 by Charlotte Hoyle.

Unfortunately I was late to arrive and had to make do with an abysmal spot at the back, visit this site ambulance hence my far from fabulous photography. The perils of an action packed opening day to LFW. I do apologise.

Kirsty Ward A/W 2011 by June ChanpoomidoleKirsty Ward A/W 2011 by June Chanpoomidole
Kirsty Ward A/W 2011 by June Chanpoomidole.

Straight off the starting blocks was Kirsty Ward, page who first came to our attention when she created jewellery for boyfriend David Longshaw when he himself showed as part of Ones to Watch a year ago. Last season she created her first collection, drugs on view at the static stands at Fashion Scout… and I knew straight away I’d discovered something very special.

Kirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011 by Charlotte HoyleKirsty Ward A/W 2011 by Charlotte Hoyle
Kirsty Ward A/W 2011 by Charlotte Hoyle.

Needless to say Kirsty Ward‘s first foray onto the catwalk proper did not disappoint. Working in a range of materials she kept to her sculpted best, whilst also working with new ideas such as the sheer asymmetric flip sided shirt.

Kirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011 by Gilly Rochester
Kirsty Ward A/W 2011 by Gilly Rochester.

As ever the jewellery was an integral part of her designs, sometimes embedded within the fabric, but always well considered. When I spoke to Kirsty at the stands she talked of her ongoing love with everyday household items: coat hangers and miniature hinges get her in an excitable tizz. But there’s no single clear influence in an innovative collection that will no doubt stand the test of time – one stand out piece was inspired by the shape of a Stormtrooper mask, albeit not through any conscious decision. Amusingly she tried to use as many “sick colours” as possible and was almost disappointed that fashionistas have been referring to her colour palette as “autumnal.” I love Kirsty Ward’s vision and an interview with this talented lady is long overdue….

Anja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011 by Karolina Burdon
Anja Mlakar A/W 2011 by Karolina Burdon.

Coming second we were treated to Anja Mlakar‘s collection, which was a confident showing of bouncy tulip skirted dresses in pastels, red and black. Cutaways were a big feature, and I liked the styling with what looked like round padded foam belts, roughly tied at the waist. Definitely an intriguing proposition.

Anja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011. Photography by Amelia GregoryAnje Mlakar A/W 2011 by Charlotte HoyleAnje Mlakar A/W 2011 by Charlotte HoyleAnje Mlakar A/W 2011 by Charlotte Hoyle
Anje Mlakar A/W 2011 by Charlotte Hoyle.

Next up was possibly my least favourite, simply because I am not a minimal kind of gal: no offence intended. Tze Goh works in a kind of compacted foam jersey material that can be easily sculpted into shapes which stand proud of the body.

Tze Goh A/W 2011. Photography by Amelia GregoryTze Goh A/W 2011 by Sarah Wharton
Tze Goh A/W 2011 by Sarah Wharton.

Capes, hairy and smooth, were the order of the day – in steely greys, deep purples and heathery blues.

Sara Bro-Jorgensen A/W 2011 by Charlotte Hoyle
Sara Bro-Jorgensen A/W 2011 by Charlotte Hoyle.

Lastly Sara Bro-Jorgensen created an intriguing collection using trompe l’oeil print and intarsia techniques to play with definitions of clothing. One outfit featured the imprint of a tuxedo, accessorised with a bow tie and knitted hood. She replicated her beloved leather jacket in intarsia, (it also features as part of the collection), using an old 1960s knitting machine available only at the Royal College of Art (the bonus of being an alumni).

Sara Bro-Jorgensen A/W 2011 by Maria Papadimitriou
Sara Bro-Jorgensen A/W 2011 by Maria Papadimitriou.

At her exhibition stand she freely admitted that she is not sure how she can reproduce the look commercially. Sometimes, it seems, old technology really is best. My favourite outfit was a trompe l’oeil intarsia cape dress out of which the model’s arms protruded frontways, encased in creamy childlike mittens. I wouldn’t recommend adopting such a stance of an evening on the town but on the catwalk this styling was a lot of fun.

Sara Bro-Jorgensen A/W 2011 by StellabombellaSara Bro-Jorgensen A/W 2011 by StellabombellaSara Bro-Jorgensen A/W 2011 by Stellabombella
Sara Bro-Jorgensen A/W 2011 by Stellabombella.

Sara Bro-Jorgensen A/W 2011. Photography by Amelia GregorySara Bro-Jorgensen A/W 2011. Photography by Amelia GregorySara Bro-Jorgensen A/W 2011. Photography by Amelia Gregory
Sara Bro-Jorgensen A/W 2011. All photography by Amelia Gregory.

Read Florence Massey’s review here. You can see more of June Chanpoomidole’s work in Amelia’s Compendium of Fashion Illustration.

Illustration by Bryony Crane

From Bernard Chandran’s glorious and vibrant show at The Show Space, sildenafil it was a mere moment to hot-foot it around the corner to Elliott J Frieze’s show at the Charing Cross Hotel. Now, I can’t deny that I’ve spent many an evening down the unsavoury alley at the side of this grand building, but I had assumed that it was a pretty generic, sterile hotel. It is, in fact, quite something – grand sweeping staircases and rows of rooms with Baroque decoration and plush carpets. I love this about fashion week – being able to enter buildings you didn’t know existed is a real treat.


Illustration by Jo Cheung

Ushered into a side room and handed a glass of champagne, I met up with contributor Georgia and a little later Amelia, and a charming woman led us to our seats. This wasn’t an ordinary catwalk – in one of the larger rooms a circular catwalk had been formed with the use of chairs – pretty much all front row, with models to come out at one end. It was a real shame to see seats unfilled – when a designer has put so much work into a collection (as we were about to discover) it’s pretty heartbreaking to see that people just can’t be bothered to turn up. But the arrangement meant that Amelia (sitting opposite me) and I could narcissistically take pictures of each other, which made the waiting time pass very quickly indeed!

When the first model appeared, it was a little chaotic. Racing in front of us, models took a brief pause at the end, then sprinted around the other side, then back across the front, then around the other side, returning back down the middle and occasionally colliding with the next model out. It was a nightmare to decide where to point my camera, and I left with a bit of a headache. But, it’s easy to become tired of watching models walk backwards and forwards, so to see them turning and navigating their diminutive, hot frames around a room became captivating.


Illustration by Bryony Crane

The collection started with some exciting corduroy tailoring in a natural cream colour. High-waisted trousers with enormous waistbands and double-breasted macs appeared on the ladies; for the gents the fabric had been tailored into trousers and a onesie with buckle details and an unsettling camel-toe…

Next up came luscious camel coats for both genders with a deep brown lining – the lady wore hers open as she swaggered in a floppy hat, the gent had his firmly fastened with a thick belt that synched in the waist. If I had any money, I would probably buy this.


Illustration by Jo Cheung

After a bit more chocolate tailoring, styled with chic aviator sunglasses, came the show piece – a grey multi-layer dress that swept the floor as the model walked. A definite winner, if you ask me.

Elliott finished the collection with some classic black looks – body concious dresses for women and structured tailoring for the guys. The whole aesthetic nodded to the Seventies and the women especially oozed sex appeal with figure-hugging outfits and super-chic styling.

All photography by Matt Bramford

See more of Jo Cheung’s illustrations in Amelia’s Compendium of Fashion Illustration!

Categories ,1970s, ,A/W 2011, ,Bryony Crane, ,Catwalk review, ,Charing Cross Hotel, ,Corduroy, ,Elliott J Frieze, ,fashion, ,Jo Cheung, ,lfw, ,London Fashion Week, ,Matt Bramford

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