Listings

    No events to show

Follow

Twitter

|

Facebook

|

MySpace

|

Last.fm

RSS

Subscribe

Top 25 Art Blog - Creative Tourist

LFW 09 – Nasir Mazhar – The underbelly of London Fashion Week

The Vaults of Somerset House

Written by Elizabeth Johnson

A few months back, approved Amelia’s Magazine was asked to produce a piece of artwork as part of a collaboration with the housing and homeless charity Shelter for their House of Cards campaign. The aim was to highlight the issue of Britain’s housing problem; this year alone, healing 65, more about 000 people will lose their homes, joining the hundreds of thousands on the streets already. It became somewhat of an in-house event. Amelia’s cousin Simon French, an animator at Framestore, created the hard hitting images of houses and buildings, flimsy as a pack of cards, fluttering away in the breeze. Created in association with the Leo Burnett Agency, all involved, including the directors Dom and Nic; Radiohead, who provided the soundtrack and Samantha Morton as the narrator, provided their services for free to support the cause.

Shelter_Card_Quilt_web-1

Our submission was entitled Two of Hearts. We asked that it would be made up by contributions from illustrators and received a deluge of submissions. The artwork was put together like a patchwork quilt of cards in many different styles and designs, all depicting the two of hearts. It was big too, A0 size, and perfectly displayed the different styles of our illustrators.

Last Thursday we were finally able to see the fruits of our labour – and of the hardworking illustrators who answered our brief. Held at the Central London art gallery The Haunch Of Venison, the event also served as an auction, with all the artworks available to bid for. All proceeds were to go the Shelter Charity. Given the high caliber of work, and the high profile artists who were involved, its a given that the bidding would have achieved a fever pitch. Lending their names to the exhibition were artists such as Marc Quinn, David Bailey, Damien Hirst, Alexander McQueen, Vivienne Westwood, Jake and Dinos Chapman, Rob Ryan, Giles Deacon and Nick Park, who had all designed a card in either the Hearts, Clubs, Spades or Diamonds suits. All involved were given free reign in creating a new design, and as our pictures show, imaginations ran riot.

Shelter-Auction-Party-2009-0012

                                                 Ace of Hearts by Damien Hirst

Shelter-Auction-Party-2009-0025

                                                   Queen of Spades by Vivienne Westwood

 


                                            


Shelter-Auction-Party-2009-0024

                                       King of Diamonds by Rankin


Shelter-Auction-Party-2009-0045


The event was filled to the rafters, and it was wonderful to see so many of the illustrators for Amelia’s brief attend. The Two of Hearts submission had a continuous crowd gathered around; a mixture of spectators and proud illustrators. We managed to get plenty of pictures with our illustrators, as you can see.

The auction was held a few days ago, with every piece of art work receiving a bid. Our  Two of Hearts submission, which had been estimated to go for between £1,000-£2,000, ended up selling for £2,200 to a mystery bidder. We are so pleased with the results, especially as that goes towards the £100,000 that was raised for Shelters campaign through the auction.

While the exhibition was only on for a short time, it is still possible to purchase a limited edition A5 replica pack of the final exhibited pack of cards. Only 1,000 packs will be produced, so it is likely that they will sell out soon. Again, all profits will go to the Shelter campaign. The cards cost £70 and will be on sale at the Haunch of Venison gallery, and online, through Shelterhouseofcards.org.uk
A few months back, hospital Amelia’s Magazine was asked to produce a piece of artwork as part of a collaboration with the housing and homeless charity Shelter for their House of Cards campaign. The aim was to highlight the issue of Britain’s housing problem; this year alone, information pills 65, ask 000 people will lose their homes, joining the hundreds of thousands on the streets already. It became somewhat of an in-house event. Amelia’s cousin Simon French, an animator at Framestore, created the hard hitting images of houses and buildings, flimsy as a pack of cards, fluttering away in the breeze. Created in association with the Leo Burnett Agency, all involved, including the directors Dom and Nic; Radiohead, who provided the soundtrack and Samantha Morton as the narrator, provided their services for free to support the cause.

Shelter_Card_Quilt_web-1

Our submission was entitled Two of Hearts. We asked that it would be made up by contributions from illustrators and received a deluge of submissions. The artwork was put together like a patchwork quilt of cards in many different styles and designs, all depicting the two of hearts. It was big too, A0 size, and perfectly displayed the different styles of our illustrators.

Last Thursday we were finally able to see the fruits of our labour – and of the hardworking illustrators who answered our brief. Held at the Central London art gallery The Haunch Of Venison, the event also served as an auction, with all the artworks available to bid for. All proceeds were to go the Shelter Charity. Given the high caliber of work, and the high profile artists who were involved, its a given that the bidding would have achieved a fever pitch. Lending their names to the exhibition were artists such as Marc Quinn, David Bailey, Damien Hirst, Alexander McQueen, Vivienne Westwood, Jake and Dinos Chapman, Rob Ryan, Giles Deacon and Nick Park, who had all designed a card in either the Hearts, Clubs, Spades or Diamonds suits. All involved were given free reign in creating a new design, and as our pictures show, imaginations ran riot.

Shelter-Auction-Party-2009-0012

                                                 Ace of Hearts by Damien Hirst

Shelter-Auction-Party-2009-0025

                                                   Queen of Spades by Vivienne Westwood

 


Shelter-Auction-Party-2009-0024

                                       King of Diamonds by Rankin


Shelter-Auction-Party-2009-0045

                                               Eight of Spades by Ben Flynn

The event was filled to the rafters, and it was wonderful to see so many of the illustrators for Amelia’s brief attend. The Two of Hearts submission had a continuous crowd gathered around; a mixture of spectators and proud illustrators. We managed to get plenty of pictures with our illustrators, as you can see.

Shelter-Auction-Party-2009-0000

                                       Emmi Ojala, Thereza Row, Sarah Kirk, Rosalie Harris – other illustrator, please get in                                                    touch and remind us of your name!

Shelter-Auction-Party-2009-0002                                       Illustrators include Nozomi Inoue and Chris Cox. Other illustrators, please get in touch                                                and remind us of  your names!

Shelter-Auction-Party-2009-0008

                                       Sina Becker, Jenn Pitches, Leona Clark                                      
Shelter-Auction-Party-2009-0016                                        Amy Rhian, Louisa Mclennan, Roberta Boyce

Shelter-Auction-Party-2009-0003

                                        Amelia Gregory strikes a pose

Shelter-Auction-Party-2009-0010                                       I’m fascinated by Polly Morgan‘s 10 Of Diamonds

The auction was held a few days ago, with every piece of art work receiving a bid. Our  Two of Hearts submission, which had been estimated to go for between £1,000-£2,000, ended up selling for £2,200 to a mystery bidder. We are so pleased with the results, especially as that goes towards the £100,000 that was raised for Shelters campaign through the auction.

While the exhibition was only on for a short time, it is still possible to purchase a limited edition A5 replica pack of the final exhibited pack of cards. Only 1,000 packs will be produced, so it is likely that they will sell out soon. Again, all profits will go to the Shelter campaign. The cards cost £70 and will be on sale at the Haunch of Venison gallery, and online, through Shelterhouseofcards.org.uk
DSC_1454

For me, cost the majority of fashion week involved being squished like a sardine in regimented rows watching models strut up and down a well lit runway. While this is all well and good, dosage sometimes it’s fun to break from the norm…

nasirmazhar2

nasirmazhar

nm3

DSC_1462

from what I can gauge, case Nasir Mazhar is a headwear designer, with very theatrical taste.

nm2

To view his presentation at London Fashion Week s/s10 we descended into the vaults of Somerset House, entering a strobe lit room, where at the end of the corridor a stunning and SEXY model posed around a pole in an almost fetichistic nude mask that covered her mouth and eyes……

DSC_1438

This was the opening taste of the world of Nasir Mazhar that is visceral, amusing, unique and downright hot. As I am predominately a photographer, I feel the images illustrate the experience better than anything I could write!

DSC_1448

nasirmazhar4

All photographs by Elizabeth Johnson

Tags:

, , , , ,

Similar Posts:

Leave a Reply