London Fashion Week A/W 2011 Catwalk Review: Ones to Watch (by Amelia)

Fashion Scout's Ones to Watch showed another tightly edited collection of fashion designers to look out for. My favourite? A no brainer - Kirsty Ward stole the show. But there was also much to admire from Anja Mlakar, Tze Goh and Sara Bro-Jorgensen. With lush illustrations, of course.

Written by Amelia Gregory

Kirsty Ward A/W 2011 by YesGo Illustration
Kirsty Ward A/W 2011 by YesGo Illustration.

Every season I eagerly anticipate Fashion Scout’s Ones to Watch because it is invariably a wonderful place to discover raw talent before everyone else does. This season we even ran a preview to prompt early onset salivating.

Kirsty Ward A/W 2011 by Charlotte Hoyle
Kirsty Ward A/W 2011 by Charlotte Hoyle.

Unfortunately I was late to arrive and had to make do with an abysmal spot at the back, hence my far from fabulous photography. The perils of an action packed opening day to LFW. I do apologise.

Kirsty Ward A/W 2011 by June ChanpoomidoleKirsty Ward A/W 2011 by June Chanpoomidole
Kirsty Ward A/W 2011 by June Chanpoomidole.

Straight off the starting blocks was Kirsty Ward, who first came to our attention when she created jewellery for boyfriend David Longshaw when he himself showed as part of Ones to Watch a year ago. Last season she created her first collection, on view at the static stands at Fashion Scout… and I knew straight away I’d discovered something very special.

Kirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011 by Charlotte HoyleKirsty Ward A/W 2011 by Charlotte Hoyle
Kirsty Ward A/W 2011 by Charlotte Hoyle.

Needless to say Kirsty Ward‘s first foray onto the catwalk proper did not disappoint. Working in a range of materials she kept to her sculpted best, whilst also working with new ideas such as the sheer asymmetric flip sided shirt.

Kirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011. Photography by Amelia GregoryKirsty Ward A/W 2011 by Gilly Rochester
Kirsty Ward A/W 2011 by Gilly Rochester.

As ever the jewellery was an integral part of her designs, sometimes embedded within the fabric, but always well considered. When I spoke to Kirsty at the stands she talked of her ongoing love with everyday household items: coat hangers and miniature hinges get her in an excitable tizz. But there’s no single clear influence in an innovative collection that will no doubt stand the test of time – one stand out piece was inspired by the shape of a Stormtrooper mask, albeit not through any conscious decision. Amusingly she tried to use as many “sick colours” as possible and was almost disappointed that fashionistas have been referring to her colour palette as “autumnal.” I love Kirsty Ward’s vision and an interview with this talented lady is long overdue….

Anja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011 by Karolina Burdon
Anja Mlakar A/W 2011 by Karolina Burdon.

Coming second we were treated to Anja Mlakar‘s collection, which was a confident showing of bouncy tulip skirted dresses in pastels, red and black. Cutaways were a big feature, and I liked the styling with what looked like round padded foam belts, roughly tied at the waist. Definitely an intriguing proposition.

Anja Mlakar A/W 2011. Photography by Amelia GregoryAnja Mlakar A/W 2011. Photography by Amelia GregoryAnje Mlakar A/W 2011 by Charlotte HoyleAnje Mlakar A/W 2011 by Charlotte HoyleAnje Mlakar A/W 2011 by Charlotte Hoyle
Anje Mlakar A/W 2011 by Charlotte Hoyle.

Next up was possibly my least favourite, simply because I am not a minimal kind of gal: no offence intended. Tze Goh works in a kind of compacted foam jersey material that can be easily sculpted into shapes which stand proud of the body.

Tze Goh A/W 2011. Photography by Amelia GregoryTze Goh A/W 2011 by Sarah Wharton
Tze Goh A/W 2011 by Sarah Wharton.

Capes, hairy and smooth, were the order of the day – in steely greys, deep purples and heathery blues.

Sara Bro-Jorgensen A/W 2011 by Charlotte Hoyle
Sara Bro-Jorgensen A/W 2011 by Charlotte Hoyle.

Lastly Sara Bro-Jorgensen created an intriguing collection using trompe l’oeil print and intarsia techniques to play with definitions of clothing. One outfit featured the imprint of a tuxedo, accessorised with a bow tie and knitted hood. She replicated her beloved leather jacket in intarsia, (it also features as part of the collection), using an old 1960s knitting machine available only at the Royal College of Art (the bonus of being an alumni).

Sara Bro-Jorgensen A/W 2011 by Maria Papadimitriou
Sara Bro-Jorgensen A/W 2011 by Maria Papadimitriou.

At her exhibition stand she freely admitted that she is not sure how she can reproduce the look commercially. Sometimes, it seems, old technology really is best. My favourite outfit was a trompe l’oeil intarsia cape dress out of which the model’s arms protruded frontways, encased in creamy childlike mittens. I wouldn’t recommend adopting such a stance of an evening on the town but on the catwalk this styling was a lot of fun.

Sara Bro-Jorgensen A/W 2011 by StellabombellaSara Bro-Jorgensen A/W 2011 by StellabombellaSara Bro-Jorgensen A/W 2011 by Stellabombella
Sara Bro-Jorgensen A/W 2011 by Stellabombella.

Sara Bro-Jorgensen A/W 2011. Photography by Amelia GregorySara Bro-Jorgensen A/W 2011. Photography by Amelia GregorySara Bro-Jorgensen A/W 2011. Photography by Amelia Gregory
Sara Bro-Jorgensen A/W 2011. All photography by Amelia Gregory.

Read Florence Massey’s review here. You can see more of June Chanpoomidole’s work in Amelia’s Compendium of Fashion Illustration.

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3 Responses to “London Fashion Week A/W 2011 Catwalk Review: Ones to Watch (by Amelia)”

  1. dan heffer says:

    BEAUTIFUL IMAGES!

    great article :)

  2. [...] very first illustration for Amelia’s Magazine, a blog dedicated to fashion, music, art, and illustration. The article is about current [...]

  3. It may have been your least favourite collection, but did you see the film they premiered at LFW for Tze Goh? It’s a film by Marcus Ross from Jocks & Nerds, shot by Ian Kementsetsidis. Truly beautiful! http://www.iankementsetsidis.com/ (under the videos section)

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