Posts Tagged ‘Fever Ray’
Swedish designer Simon Ekrelius first caught our eye back in S/S 2011. Since then he's been showing all over the world and busily refining his futuristic vision. Let's catch up...
Written by Amelia Gregory
Simon Ekrelius S/S 2012 by Natalia Nazimek.
Simon Ekrelius has been slowly building a reputation for his futuristic yet feminine style. Here's a peek into his new S/S 2012 collection Bar-Red, and a chance to find out more about his unique vision.
Simon Ekrelius S/S 2012 by Milly Jackson.
What brought you from Sweden to set up your studio in London?
I first discovered London in 1993 and since then I have been back and forth. My designs work better in London than in Sweden, where people are very careful with their wardrobe. In 2002 my partner Tom and I decided to move here and settle down.