Ecoluxe

Amelia’s Magazine | The London Fashion Week Virgin: Estethica Review

by

Illustration by Avril Kelly http://cargocollective.com/avrilkelly

There’s something about coming out of the Tube in an area you’ve never been to before. I realise this is an extremely London-centric point, order but bear with me – when you find yourself spat out onto a brand new street it’s like discovering a different city. But then you look up and see the familiar roundel and you know that yes, it’s still London. It’s interesting how so many of us seem to come to London to experience its variety, only to entrench ourselves in one specific part of the city. Some (who, me?) may even develop a few prejudices about certain other parts of the city too, as if London were some sort of microcosm of the world … Oh actually that last bit’s about right, isn’t it. ‘There is in London all that life can afford,’ Samuel Johnson famously said, and it’s very true. But still, going all the way to Clapham on a Saturday morning? SOUTH London? Really!

But last weekend I went to Clapham for the very first time, because that’s where the Papered Parlour is and I’d been looking forward to their silversmithing class for weeks. I resurfaced from the Tube at Clapham Common, curiously peeking around while the nice man with the coffee cart ground beans from scratch to make my espresso. The Papered Parlour is just up the road, hidden behind a plain door in a side street. Claire and Louise, the workshop’s founders, weren’t there, but my fellow would-be smithers and I were welcomed by Hana and our teacher, Caren Hartley.

Upcycled jewellery by Madi http://www.madiillustration.co.uk

Jewellery upcycling, or recycling of old items, was the theme for last Saturday’s seminar. We each poured out our bags of old, neglected jewellery, hoping Caren would be able to help us make something usable out of it. I’d brought two rings I was hoping to fix, having broken both of them within weeks of each other after having worn them every day for years. I’d also brought some broken brooches my grandma had given me, as well as a few other pieces I weren’t wearing. Having just told the group we could not use heat on any item that wasn’t pure silver or gold, Caren shook her head at my beloved moonstone ring. ‘You can’t heat anything with a gemstone as it will break,’ Caren said. Araldite glue it is, then.

My mother’s old floral pendant also got the brush-off from Caren: ‘That’s pewter, it would melt before you could do anything with it.’ This is the main danger when working with old jewellery, as you haven’t made it yourself and hence you can’t be completely sure about the metal composition. Caren studied the pendant, curved and prone to annoying swinging, concluding: ‘You could flatten it, with the mallet.’ Mallet! I was expecting delicate tools, tiny adjustments and boiling frustration, but it turns out silversmithing includes plenty of hammer action.

Caren Hartley

The next few hours went by in a flash. After my mallet fun I got the little pliers and snippers, changing the broken grandma brooches into pendants. Rough edges were smoothed down with the metal files – silver is quite soft when you’re working with it. Silversmithing is also a surprisingly dirty activity, with the suds from my hands running black as I washed before the cake break. It can be dangerous too – judging by the fact they made us sign some sort of release before letting us use the saw.

Make do and mend by Naomi Law http://www.nimlawdraws.co.uk

Halfway through the day we were introduced to the blowtorch, used not only to join pieces of metal together but also to prepare silver to be worked on. Heating up the metal to reach ‘the cherry red temperature’ loosens the molecules within the silver, Caren explained, meaning you can work on it. My main task with the blowtorch was to mend my ring, a little lady who wraps her legs around your finger. I’d got the ring half price at a craft fair nearly ten years ago, and worn it every day until the poor girl broke her leg about two years ago. High street silversmiths didn’t seem very keen on sorting this for me though, and now that I’ve seen how it’s done I can see why: it’s fiddly.

I put on the leather apron and the protective goggles, ready for the big moment. ‘Now, angle the flame away from me, as I will be holding the leg piece,’ Caren said as I lit the torch, wondering if she gets paid extra if a student maims her. But as the little lady turned cherry under the blue flame, everyone’s digits remained intact and the leg was back where it belonged. Okay, so it sticks out a bit more than it did before, but a little tap of the hammer and Bob’s your uncle.

Caren and Eva by Avril Kelly http://cargocollective.com/avrilkelly

Detail

I left the Papered Parlour with eight new pieces of jewellery, having altered or mended old things I either couldn’t or wouldn’t wear. My hands were aching as I counted up change for another espresso from the cart, about to go back to the familiar side of the river. As I stood on the platform waiting for my train, I absent-mindedly ran my thumb along the lady-ring. She’s back, and I fixed her all by myself.

Result

The Papered Parlour is in Clapham: 7 Prescott Place, London SW4 6BS. For more information about the spring workshop schedule see our listing – there are more silversmithing workshops to come, plus printmaking, sewing, photography, quilting and how to make your own shoes. Also, the Papered Parlour is putting on two mini-festivals at the V&A Museum of Childhood in Bethnal Green this spring: ‘Ethical fashion in the age of austerity’ tonight (3 March) and ‘It’s your write!’ next month (7 April) – for more detail see our listing here.


Illustration by Avril Kelly

There’s something about coming out of the Tube in an area you’ve never been to before. I realise this is an extremely London-centric point, treat but bear with me – when you find yourself spat out onto a brand new street it’s like discovering a different city. But then you look up and see the familiar roundel and you know that yes, buy it’s still London. It’s interesting how so many of us seem to come to London to experience its variety, only to entrench ourselves in one specific part of the city. Some (who, me?) may even develop a few prejudices about certain other parts of the city too, as if London were some sort of microcosm of the world … Oh actually that last bit’s about right, isn’t it. ‘There is in London all that life can afford,’ Samuel Johnson famously said, and it’s very true. But still, going all the way to Clapham on a Saturday morning? SOUTH London? Really!

But last weekend I went to Clapham for the very first time, because that’s where the Papered Parlour is and I’d been looking forward to their silversmithing class for weeks. I resurfaced from the Tube at Clapham Common, curiously peeking around while the nice man with the coffee cart ground beans from scratch to make my espresso. The Papered Parlour is just up the road, hidden behind a plain door in a side street. Claire and Louise, the workshop’s founders, weren’t there, but my fellow would-be smithers and I were welcomed by Hana and our teacher, Caren Hartley.


Upcycled jewellery by Madi

Jewellery upcycling, or recycling of old items, was the theme for last Saturday’s seminar. We each poured out our bags of old, neglected jewellery, hoping Caren would be able to help us make something usable out of it. I’d brought two rings I was hoping to fix, having broken both of them within weeks of each other after having worn them every day for years. I’d also brought some broken brooches my grandma had given me, as well as a few other pieces I weren’t wearing. Having just told the group we could not use heat on any item that wasn’t pure silver or gold, Caren shook her head at my beloved moonstone ring. ‘You can’t heat anything with a gemstone as it will break,’ Caren said. Araldite glue it is, then.

My mother’s old floral pendant also got the brush-off from Caren: ‘That’s pewter, it would melt before you could do anything with it.’ This is the main danger when working with old jewellery, as you haven’t made it yourself and hence you can’t be completely sure about the metal composition. Caren studied the pendant, curved and prone to annoying swinging, concluding: ‘You could flatten it, with the mallet.’ Mallet! I was expecting delicate tools, tiny adjustments and boiling frustration, but it turns out silversmithing includes plenty of hammer action.


Caren Hartley

The next few hours went by in a flash. After my mallet fun I got the little pliers and snippers, changing the broken grandma brooches into pendants. Rough edges were smoothed down with the metal files – silver is quite soft when you’re working with it. Silversmithing is also a surprisingly dirty activity, with the suds from my hands running black as I washed before the cake break. It can be dangerous too – judging by the fact they made us sign some sort of release before letting us use the saw.


The blue flame by Naomi Law

Halfway through the day we were introduced to the blowtorch, used not only to join pieces of metal together but also to prepare silver to be worked on. Heating up the metal to reach ‘the cherry red temperature’ loosens the molecules within the silver, Caren explained, meaning you can work on it. My main task with the blowtorch was to mend my ring, a little lady who wraps her legs around your finger. I’d got the ring half price at a craft fair nearly ten years ago, and worn it every day until the poor girl broke her leg about two years ago. High street silversmiths didn’t seem very keen on sorting this for me though, and now that I’ve seen how it’s done I can see why: it’s fiddly.

I put on the leather apron and the protective goggles, ready for the big moment. ‘Now, angle the flame away from me, as I will be holding the leg piece,’ Caren said as I lit the torch, wondering if she gets paid extra if a student maims her. But as the little lady turned cherry under the blue flame, everyone’s digits remained intact and the leg was back where it belonged. Okay, so it sticks out a bit more than it did before, but a little tap of the hammer and Bob’s your uncle.


Caren and Eva by Avril Kelly

I left the Papered Parlour with eight new pieces of jewellery, having altered or mended old things I either couldn’t or wouldn’t wear. My hands were aching as I counted up change for another espresso from the cart, about to go back to the familiar side of the river. As I stood on the platform waiting for my train, I absent-mindedly ran my thumb along the lady-ring. She’s back, and I fixed her all by myself.


Result

The Papered Parlour is in Clapham: 7 Prescott Place, London SW4 6BS. For more information about the spring workshop schedule see our listing – there are more silversmithing workshops to come, plus printmaking, sewing, photography, quilting and how to make your own shoes. Also, the Papered Parlour is putting on two mini-festivals at the V&A Museum of Childhood in Bethnal Green this spring: ‘Ethical fashion in the age of austerity’ tonight (3 March) and ‘It’s your write!’ next month (7 April) – for more detail see our listing here.

My first experience of London Fashion Week was less in at the deep end with the big kids, click and more of a splash about in the shallow end with armbands on. And actually, I found it a rather favourable place in which to position myself.

My task was to skulk around the Estethica and Ecoluxe show rooms and report back on some of my favourite designs, a task I undertook with gusto. Anyone who reads my personal blog will know that I adore beautiful ethically made clothes. So I jumped/squealed at the chance to meet some of the designers and see the clothes up close. I have been watching the rise and shine of some of the new ethical designers with interest, having been introduced to many of them via Amelia’s book (which of course you have bought, yes? Yes?)

My first hurdle in getting to Estethica involved ‘borrowing’ a friends pass and hoping that no one would look at the name on the badge and question my gender when I beeped in. I was a tad nervous approaching Somerset House, but was buoyed on by ‘West End Girls’ which popped onto shuffle at the most opportune moment for the final bit of the walk. I bloody love it when shuffle gets it right. So it was with a strut that I entered Somerset house aided by the Pet Shop Boys, my trusty Spanx and one too many soya latte’s.

My second hurdle was actually finding the room. Directions typically included: “You’re in entirely the wrong place. You need to turn round, go back downstairs and outside, then enter through one of two doors, left again….” I think I went cross eyed. It was located in a particularly awkward spot, which was a shame as the rooms contained some marvellous work. But the getting lost, trekking up and down stairs and being stomped on by lethal platform wedges was worth it. The quality of some of the designs was inspiring and innovative, easily rivalling their ‘non ethical’ neighbours.

I had kind of hoped that I’d be able to blend in with the crowd, take notes and snap pictures before skulking on, but I quickly realised that this would be nigh on impossible.  I soon found myself confabulating with some of the friendly designers and PR people. I was repeatedly asked if I had a card. I didn’t. Rookie error. Lesson learned for next time.  Stall holders craned to read my badge as I smiled sheepishly and surreptitiously covered it with my scarf. I was nervous so wondered around with a slightly creepy perma-grin, but thankfully most of the participants had heard of Amelia’s Magazine so far from being rebuffed, I had a very warm welcome. PHEW.

Ok- on to the clothes. I met lot of lovely people and saw some beautifully crafted clothes, but here are just a few of my favourites.

The jewellery of Little Glass Clementine caught my eye before I had even entered the room, and like a magpie, I was beckoned in by it. Necklaces are made from a marvellous concoction of found objects; from bird skulls and bottle tops, to bath plugs and plastic toys.  They are totally unique, slightly mad (in the bestest of ways) and utterly covetable. Little Glass Clementine is featured in Amelia’s book. See an extract of the interview here .

Goodone pulled me in next, with their soft jersey bodycon dresses and thick woollen belts that begged to be handled. I loved the combination of figure hugging dresses with drapey, overized pieces too, all made from recycled, end of roll and salvaged materials. Feminine yet bolshy. Ace. Goodone are featured in Amelia’s book, see an extract of the interview here:


Illustration by Natasha Thompson

There is something irresistible to me about Joanna Cave’s delicate filigree jewellery. Inspired by ballet and old Art Nouveau costumes, the pieces are delicate and girly yet dramatic and bold. They are made from recycled sterling silver, ethically sourced pearls and vintage ribbon. Joanna cave jewellery is featured in Amelia’s book, see an extract of the interview here:

Actualy, I was pretty spoiled on the jewellery front. Kumvana Gomani uses old bottles and recycled aluminium to create gorgeous long necklaces and pretty earings.


Illustration by Alison Day

The North Circular, an ethical knitwear company, inhabited the corner of one of the rooms, filling it with an impressive alluring installation involving a huge bundle of sheeps wool and TV’s. Apparently the video was showing a piece called ‘metamorphosis’ with Lily Cole in it, but I managed to miss it. Truthfully, muted colours are not my thing, but the pieces were luxurious to feel and beautifully crafted, using British ethically sourced wool.


Illustration by Alison Haines

I loved this bright Pink Ciel dress. Just the right balance of smart and sexy.  All Ciel fabrics are carefully sourced to be as ethical as possible. Sarah Ratty, the founder of Ciel and chair of the Ethical fashion Forum was warm and friendly, and a long time friend of Amelia’s Magazine. She is featured in Amelia’s book, you can read an extract of her interview here.

Illustration by Avril kelly

I have to say that, despite the fact that the person in the stall seemed too busy to talk, I fell in love with Max Jenny. My favourite pieces were their colourful cape’s, for the following reasons.  They are waterproof; this satisfies my northern fell-walking roots. They are capes; this satisfies my Drama Queen roots. Amazingly their products are made from recycled PET bottles, which satisfies my inner hippie. Tick, tick. tick. MaxJenny is featured in Amelia’s Compedium of Fashion Illustration.


Illustration by Matilde Sazio

Lu Flux’s designs also caught my eye. I have always loved their use of colour and therefore loved this colourful leather rucksack. By working with salvaged, vintage and organic fabrics, that combine pleats, knitting and patchwork, the collection makes something new out of something old. .Lu Flux is featured in Amelia’s Compedium of Fashion Illustration. You can read an extract of their interview here.


Photograph by Damian Ucieda Cortes

Tara St James made use of copper pipe work in her gorgeous, chunky jewellery, and I also loved the blanket capes too. Chic and snuggley. Good for campsites and cocktails, bonus.


Photograph by Lauren Bilanko

And then I was out the door again, navigating Somerset House’s warren like corridors. I presumed I’d be surrounded by long legged, anorexic, bitchy looking women. I did see some ultra skinny, unhealthy looking people, which will always sadden me, but there were also plenty of healthy looking amazingly dressed people there too. In fact, I enjoyed the London Fashion Week street style stuff as much as the main show photo’s (perhaps sacrilegious?). But what really struck me was that people were, well, NICE. And mostly normal. Which I have to say I wasn’t expecting.

Next up, I’ll be reviewing Ecoluxe. You can buy Amelia’s Compendium of Fashion Illustration (featuring the very best in ethical fashion design) RIGHT HERE.

Written by Hannah Bullivant on Thursday March 3rd, 2011 9:57 am

Categories ,4 Equal Sides, ,ACOFI, ,Alison Day, ,Alison Haines, ,Amelia’s Compendium of Fashion Illustration, ,Avril Kelly, ,ciel, ,Ecoluxe, ,estethica, ,esthetica, ,goodone, ,Hannah Bullivant, ,Joanna Cave, ,Kumvana Gomani, ,lfw, ,Lily Cole, ,Little Glass Clementine, ,London Fashion Week, ,Lu Flux, ,Matilde Sazio, ,Max Jenny, ,Maxjenny, ,Natasha Thompson, ,pet shop boys, ,Somerset House, ,Soya Latte, ,Spanks, ,Tara St James, ,The North Circular

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Amelia’s Magazine | The London Fashion Week Virgin: Estethica Review

by

My first experience of London Fashion Week was less in at the deep end with the big kids, and more of a splash about in the shallow end with armbands on. And actually, I found it a rather favourable place in which to position myself.

My task was to skulk around the Estethica and Ecoluxe show rooms and report back on some of my favourite designs, a task I undertook with gusto. Anyone who reads my personal blog will know that I adore beautiful ethically made clothes. So I jumped/squealed at the chance to meet some of the designers and see the clothes up close. I have been watching the rise and shine of some of the new ethical designers with interest, having been introduced to many of them via Amelia’s book (which of course you have bought, yes? Yes?)

My first hurdle in getting to Estethica involved ‘borrowing’ a friends pass and hoping that no one would look at the name on the badge and question my gender when I beeped in. I was a tad nervous approaching Somerset House, but was buoyed on by ‘West End Girls’ which popped onto shuffle at the most opportune moment for the final bit of the walk. I bloody love it when shuffle gets it right. So it was with a strut that I entered Somerset house aided by the Pet Shop Boys, my trusty Spanx and one too many soya latte’s.

My second hurdle was actually finding the room. Directions typically included: “You’re in entirely the wrong place. You need to turn round, go back downstairs and outside, then enter through one of two doors, left again….” I think I went cross eyed. It was located in a particularly awkward spot, which was a shame as the rooms contained some marvellous work. But the getting lost, trekking up and down stairs and being stomped on by lethal platform wedges was worth it. The quality of some of the designs was inspiring and innovative, easily rivalling their ‘non ethical’ neighbours.

I had kind of hoped that I’d be able to blend in with the crowd, take notes and snap pictures before skulking on, but I quickly realised that this would be nigh on impossible.  I soon found myself confabulating with some of the friendly designers and PR people. I was repeatedly asked if I had a card. I didn’t. Rookie error. Lesson learned for next time.  Stall holders craned to read my badge as I smiled sheepishly and surreptitiously covered it with my scarf. I was nervous so wondered around with a slightly creepy perma-grin, but thankfully most of the participants had heard of Amelia’s Magazine so far from being rebuffed, I had a very warm welcome. PHEW.

Ok- on to the clothes. I met lot of lovely people and saw some beautifully crafted clothes, but here are just a few of my favourites.

The jewellery of Little Glass Clementine caught my eye before I had even entered the room, and like a magpie, I was beckoned in by it. Necklaces are made from a marvellous concoction of found objects; from bird skulls and bottle tops, to bath plugs and plastic toys.  They are totally unique, slightly mad (in the bestest of ways) and utterly covetable. Little Glass Clementine is featured in Amelia’s book. See an extract of the interview here .

Goodone pulled me in next, with their soft jersey bodycon dresses and thick woollen belts that begged to be handled. I loved the combination of figure hugging dresses with drapey, overized pieces too, all made from recycled, end of roll and salvaged materials. Feminine yet bolshy. Ace. Goodone are featured in Amelia’s book, see an extract of the interview here:


Illustration by Natasha Thompson

There is something irresistible to me about Joanna Cave’s delicate filigree jewellery. Inspired by ballet and old Art Nouveau costumes, the pieces are delicate and girly yet dramatic and bold. They are made from recycled sterling silver, ethically sourced pearls and vintage ribbon. Joanna cave jewellery is featured in Amelia’s book, see an extract of the interview here:

Actualy, I was pretty spoiled on the jewellery front. Kumvana Gomani uses old bottles and recycled aluminium to create gorgeous long necklaces and pretty earings.


Illustration by Alison Day

The North Circular, an ethical knitwear company, inhabited the corner of one of the rooms, filling it with an impressive alluring installation involving a huge bundle of sheeps wool and TV’s. Apparently the video was showing a piece called ‘metamorphosis’ with Lily Cole in it, but I managed to miss it. Truthfully, muted colours are not my thing, but the pieces were luxurious to feel and beautifully crafted, using British ethically sourced wool.


Illustration by Alison Haines

I loved this bright Pink Ciel dress. Just the right balance of smart and sexy.  All Ciel fabrics are carefully sourced to be as ethical as possible. Sarah Ratty, the founder of Ciel and chair of the Ethical fashion Forum was warm and friendly, and a long time friend of Amelia’s Magazine. She is featured in Amelia’s book, you can read an extract of her interview here.

Illustration by Avril kelly

I have to say that, despite the fact that the person in the stall seemed too busy to talk, I fell in love with Max Jenny. My favourite pieces were their colourful cape’s, for the following reasons.  They are waterproof; this satisfies my northern fell-walking roots. They are capes; this satisfies my Drama Queen roots. Amazingly their products are made from recycled PET bottles, which satisfies my inner hippie. Tick, tick. tick. MaxJenny is featured in Amelia’s Compedium of Fashion Illustration.


Illustration by Matilde Sazio

Lu Flux’s designs also caught my eye. I have always loved their use of colour and therefore loved this colourful leather rucksack. By working with salvaged, vintage and organic fabrics, that combine pleats, knitting and patchwork, the collection makes something new out of something old. .Lu Flux is featured in Amelia’s Compedium of Fashion Illustration. You can read an extract of their interview here.


Photograph by Damian Ucieda Cortes

Tara St James made use of copper pipe work in her gorgeous, chunky jewellery, and I also loved the blanket capes too. Chic and snuggley. Good for campsites and cocktails, bonus.


Photograph by Lauren Bilanko

And then I was out the door again, navigating Somerset House’s warren like corridors. I presumed I’d be surrounded by long legged, anorexic, bitchy looking women. I did see some ultra skinny, unhealthy looking people, which will always sadden me, but there were also plenty of healthy looking amazingly dressed people there too. In fact, I enjoyed the London Fashion Week street style stuff as much as the main show photo’s (perhaps sacrilegious?). But what really struck me was that people were, well, NICE. And mostly normal. Which I have to say I wasn’t expecting.

Next up, I’ll be reviewing Ecoluxe. You can buy Amelia’s Compendium of Fashion Illustration (featuring the very best in ethical fashion design) RIGHT HERE.

Written by Hannah Bullivant on Thursday March 3rd, 2011 9:57 am

Categories ,4 Equal Sides, ,ACOFI, ,Alison Day, ,Alison Haines, ,Amelia’s Compendium of Fashion Illustration, ,Avril Kelly, ,ciel, ,Ecoluxe, ,estethica, ,esthetica, ,goodone, ,Hannah Bullivant, ,Joanna Cave, ,Kumvana Gomani, ,lfw, ,Lily Cole, ,Little Glass Clementine, ,London Fashion Week, ,Lu Flux, ,Matilde Sazio, ,Max Jenny, ,Maxjenny, ,Natasha Thompson, ,pet shop boys, ,Somerset House, ,Soya Latte, ,Spanks, ,Tara St James, ,The North Circular

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Amelia’s Magazine | London Fashion Week S/S 2012 Showroom Review: EcoLuxe London

by

'Ecolooks' EcoLuxe London Exhibition LFW SS12 by Maria Papadimitriou aka Slowly The Eggs

‘Ecolooks’ by Maria Papadimitriou aka Slowly The Eggs

I was hugely excited that during this London Fashion Week I had the opportunity not only to go and see but also exhibit at the EcoLuxe London exhibition that took place in a beautiful space on the ground floor of the Kingsway Hall Hotel almost next to the Vauxhall Fashion Scout’s Freemasons’ Hall. Ecoluxe London takes place twice a year during London Fashion Week and is a non-profit platform that promotes fashion related ecoluxury brands and aims to raise awareness of ecological issues with the public. Its organisers, information pills Stamo and Elena Garcia, who are sustainable womenswear designers themselves, featured over 40 brands this year and EcoLuxe London is growing every year – here’s only a few examples that took my fancy!

EcoLuxe London LFW SS12 Lucy Harvey Ethical Stylist

EcoLuxe London LFW SS12 Ethical Stylist Lucy Harvey and Hetty Rose

Ethical stylist Lucy Harvey styling shoe designer Hetty Rose with a Plastic Seconds headpiece and necklace.

Upon entering the exhibition visitors were greeted by superbly talented stylist Lucy Harvey and her assistant Charlie Divall, who offered to upstyle them with various pieces from the exhibitors’ tables and then photograph them and tweet about it. I thought in this way Lucy offered a really fun, interactive introduction to the exhibition and a great way of promoting both the designers’ and the visitors’ work.

EcoLuxe London LFW SS12 Lupe Castro wearing Supported by Rain and Plastic Seconds

Stylist Lupe Castro styled by Lucy Harvey with a Supported by Rain coat and a Plastic Seconds headpiece, photo by Charlie Divall

Walking further into the exhibition the first thing to catch my eye was a series of gloriously colourful raincoats by Maria Ampatielou’s new brand Supported by Rain – seen above. Made of recycled umbrellas and end-of-roll waterproof fabrics, these raincoats are not only beautiful but also cleverly fold into their own pockets or hoods, whose insides have remained dry, so that you can put them back into your bag without any soaked diary dramas!

STAMO EcoLuxe London LFW SS12 by Celine Elliott

By Stamo S/S 2012 by Celine Elliott

EcoLuxe London LFW SS12 STAMO belt

By Stamo, which featured in Amelia’s Compendium of Fashion Illustration, is another brand I enjoyed especially because of the theatricality in the designs and the extensive use of found and recycled materials whose original form is often retained – as seen in this bullet belt.

INALA LONDON EcoLuxe London LFW SS12 by Caire Kearns

INALA London S/S 2012 by Claire Kearns

My neighbour exhibitor Alani Gibbon of INALA London showed some designs which were a natural hit with me becuase of their bright colours, but they further impressed me with their cleverness and versatility. For example a hooded short dress could be turned around and worn as an all-in-one playsuit! Not to mention the use of pulped eucalyptus fabric which felt amazing to touch.

OUTSIDER Ecoluxe London LFW SS12 by Maria Papadimitriou aka Slowly The Eggs

Outsider Fashion S/S 2012 by Maria Papadimitriou aka Slowly The Eggs

I was thrilled to see the brand Outsider winning the JP Selects womenwear award at the end of the show as they stongly promote the notion that ‘ethical’ fashion should just look like very good fashion with their range of classic but very stylish designs.

HEMYCA EcoLuxe London LFW SS12 by Celine Elliott

Hemyca S/S 2012 by Celine Elliott

Hemyca is a multi award winning brand and I was most attracted by this beautifully tailored matching dress and coat.

LFW SS2012 Agnes Valentine Ecoluxe London by Maria Papadimitriou aka Slowly The Eggs

Agnes Valentine S/S 2012 by Maria Papadimitriou aka Slowly The Eggs

Along with Hemyca above, whom I was not aware of, it was great to discover my dream swimsuit designer Agnes Valentine! The brand sources fine italian eco fabrics and their designs are minimal and classic but with bold colours and very feminine indeed.

EcoLuxe London LFW SS12 Hetty Rose shoes

EcoLuxe London LFW SS12 Hetty Rose shoes worn by Alice Wilby

It was an honour to meet another ACOFI designer Hetty Rose whose fun bespoke shoes are made using vintage Japanese kimono fabrics, Alice Wilby from Futurefrock modelled this pair and did not want to take them off!

EcoLuxe London LFW SS12 Golden Grass Company clutch

Next to Hetty Rose I found the friendly couple behind the Golden Grass Company who design jewellery and accessories for native artisans in Brazil to make out of a naturally golden, light and durable fibre, which is grown without chemicals or pesticides, under fair trade standards – LOVED this clutch!

EcoLuxe London LFW SS12 Monique Luttin headpiece

Sharing a table with me was Monique Luttin who makes intriguing headpieces using offcuts or vintage fabrics and found objects – I particularly liked this bird scull one which has a tribal, ritualistic element to it.

EcoLuxe London LFW SS12 Palstic Seconds printer packaging pendand

And finally a piece from the Plastic Seconds recycled jewellery collection I exhibited made out of the plastic, colourful bits one finds when unpacking a new printer…

As Hannah Bullivant pointed out in a previous post on EcoLuxe London, hopefully sustainable practices in fashion design will become mainstream and the brands that are still termed ‘ethical’ will no longer have to exhibit in separate showrooms and sections such as EcoLuxe or Estethica. Hopefully soon.

All photography by Maria Papadimitriou unless otherwise stated.

Written by Maria Papadimitriou on Wednesday September 28th, 2011 11:25 am

Categories ,Agnes Valentine, ,Alice Wilby, ,By Stamo, ,Celine Elliott, ,Charlie Divall, ,Claire Kearns, ,Classic, ,Coat, ,design, ,designer, ,Dress, ,ecodesign, ,Ecoluxe, ,Elena Garcia, ,estethica, ,Ethical brands, ,fashion, ,Feminine, ,Freemasons’ Hall, ,Futurefrock, ,Headpiece, ,Hemyca, ,Hetty Rose, ,Inala London, ,jewellery, ,Kingsway Hall Hotel, ,London Fashion Week, ,Lucy Harvey, ,Lupe Castro, ,Maria Papadimitriou, ,minimal, ,Monique Luttin Millinery, ,Outsider, ,Outsider Fashion, ,Plastic Seconds, ,Pulped Eucalyptus, ,Recycled Materials, ,shoes, ,Slow Fashion, ,Slowly the Eggs, ,Supported by Rain, ,Swimwear, ,tailoring, ,Vauxhall Fashion Scout, ,vintage, ,Womenswear

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Amelia’s Magazine | London Fashion Week A/W 2011 Showroom Review: EcoLuxe

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Samantha Cole A/W 2011 by Madi
Samantha Cole A/W 2011 by Avril Kelly
Samantha Cole A/W 2011 by Avril Kelly.

I am not a big fan of all black outfits so a show entirely consisting of unrelenting black is unlikely to be a winner with me. The Samantha Cole A/W 2011 collection Above and Beneath the Definitive Structure was all about black, illness black, price black. Black in differing fabrics with differing reactions to light, but nevertheless black.

A succession of models – sporting futuristic up-dos and violent black eye make-up that stretched from lash to eyebrow – slowly filtered past us in the upstairs salon of Freemasons Hall. This might not have been so noticeable had the majority of us not just come from the Bunmi Koko show, where models had been sent down the catwalk at breakneck speed. People could be seen shifting in their seats, checking their watches, unused to this sudden slow down in a season of warp speed catwalking.

Samantha Cole A/W 2011 by Jane Young
Samantha Cole A/W 2011 by Jane Young.

The first models wore abstract linear prints etched onto squared off one-shoulder minidresses and boxy shapes that stood proud of the body. Leather crunched unforgivingly in all the wrong places and harsh catwalk lighting rendered black leather a pallid grey against the darkness of light absorbing black velvet. This had the air of clever ideas lost in translation.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

Much more successful and flattering were form-hugging knitwear and velvet fabrics that wrapped sexily around bosoms and hips, a giant head-swallowing Elizabethan ruffled neckbrace and the last outfit of the show – an intriguingly cut maxi length dress, draped skirt swinging from a high waistline shaped away from the body. She only showed one dress that featured her unique signature shape – exaggerated 3D hips.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

Samantha Cole is known for her desire to clothe the strong and empowered female, and we’ve previously interviewed her about some stunning work, and Matt Bramford was rightly impressed with her her show as part of On/Off a year ago. It’s clear that despite the copious use of black Samantha has some wonderful ideas, but sadly this collection was not as fabulous as it could have been.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

As our applause died down we could hear loud whooping as the models headed backstage. Three giggling ladies popped out to take a bow, followed by another lady on her own. Which one, I wondered, was the real Samantha Cole?
Samantha Cole A/W 2011 by Avril Kelly
Samantha Cole A/W 2011 by Avril Kelly.

I am not a big fan of all black outfits so a show entirely consisting of unrelenting black is unlikely to be a winner with me. The Samantha Cole A/W 2011 collection Above and Beneath the Definitive Structure was all about black, this black, buy more about black. Black in differing fabrics with differing reactions to light, look but nevertheless black.

A succession of models – sporting futuristic up-dos and violent black eye make-up that stretched from lash to eyebrow – slowly filtered past us in the upstairs salon of Freemasons Hall. This might not have been so noticeable had the majority of us not just come from the Bunmi Koko show, where models had been sent down the catwalk at breakneck speed. People could be seen shifting in their seats, checking their watches, unused to this sudden slow down in a season of warp speed catwalking.

Samantha Cole A/W 2011 by Jane Young
Samantha Cole A/W 2011 by Jane Young.

The first models wore abstract linear prints etched onto squared off one-shoulder minidresses and boxy shapes that stood proud of the body. Leather crunched unforgivingly in all the wrong places and harsh catwalk lighting rendered black leather a pallid grey against the darkness of light absorbing black velvet. This had the air of clever ideas lost in translation.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

Much more successful and flattering were form-hugging knitwear and velvet fabrics that wrapped sexily around bosoms and hips, a giant head-swallowing Elizabethan ruffled neckbrace and the last outfit of the show – an intriguingly cut maxi length dress, draped skirt swinging from a high waistline shaped away from the body. She only showed one dress that featured her unique signature shape – exaggerated 3D hips.

Samantha Cole A/W 2011 by Madi
Samantha Cole A/W 2011 by Madi.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

Samantha Cole is known for her desire to clothe the strong and empowered female, and we’ve previously interviewed her about some stunning work, and Matt Bramford was rightly impressed with her her show as part of On/Off a year ago. It’s clear that despite the copious use of black Samantha has some wonderful ideas, but sadly this collection was not as fabulous as it could have been.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

As our applause died down we could hear loud whooping as the models headed backstage. Three giggling ladies popped out to take a bow, followed by another lady on her own. Which one, I wondered, was the real Samantha Cole?
Samantha Cole A/W 2011 by Avril Kelly
Samantha Cole A/W 2011 by Avril Kelly.

I am not a big fan of all black outfits so a show entirely consisting of unrelenting black is unlikely to be a winner with me. The Samantha Cole A/W 2011 collection Above and Beneath the Definitive Structure was all about black, patient black, black. Black in differing fabrics with differing reactions to light, but nevertheless black.

A succession of models – sporting futuristic up-dos and violent black eye make-up that stretched from lash to eyebrow – slowly filtered past us in the upstairs salon of Freemasons Hall. This might not have been so noticeable had the majority of us not just come from the Bunmi Koko show, where models had been sent down the catwalk at breakneck speed. People could be seen shifting in their seats, checking their watches, unused to this sudden slow down in a season of warp speed catwalking.

Samantha Cole A/W 2011 by Jane Young
Samantha Cole A/W 2011 by Jane Young.

The first models wore abstract linear prints etched onto squared off one-shoulder minidresses and boxy shapes that stood proud of the body. Leather crunched unforgivingly in all the wrong places and harsh catwalk lighting rendered black leather a pallid grey against the darkness of light absorbing black velvet. This had the air of clever ideas lost in translation.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

Much more successful and flattering were form-hugging knitwear and velvet fabrics that wrapped sexily around bosoms and hips, a giant head-swallowing Elizabethan ruffled neckbrace and the last outfit of the show – an intriguingly cut maxi length dress, draped skirt swinging from a high waistline shaped away from the body.

Samantha Cole A/W 2011 by Madi
Samantha Cole A/W 2011 by Madi.

Strangely, she only showed one dress that featured her unique signature shape – exaggerated 3D hips.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

Samantha Cole is known for her desire to clothe the strong and empowered female, and we’ve previously interviewed her about some stunning work, and Matt Bramford was rightly impressed with her her show as part of On/Off a year ago. It’s clear that despite the copious use of black Samantha has some wonderful ideas, but sadly this collection was not as fabulous as it could have been.

Samantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia GregorySamantha Cole A/W 2011. Photography by Amelia Gregory
Samantha Cole A/W 2011. Photography by Amelia Gregory.

As our applause died down we could hear loud whooping as the models headed backstage. Three giggling ladies popped out to take a bow, followed by another lady on her own. Which one, I wondered, was the real Samantha Cole?

Fair+True and Reluxe illustration by Andrea Kearney

The EcoLuxe exhibition was held at the ultra chic One Aldwych Hotel, about it just across the road from Somerset House. Fresh from Esthetica, view I wondered if the designers holed up over at One Aldwych would be able to compete with the level of talent I’d witnessed over at Somerset House, discount but my questions were quickly forgotten as I descended the staircase at the hotel and saw the stalls.

Inevitably, there were a few brands and designers showcasing work that didn’t really float my boat, but I also saw some beautifully crafted clothes that really excited me. Here are just a few of my favourites.

I was excited to see that Fashion Conscience, my favourite ethical online retailer, had a stand. I got chatting to their PR rep about how to encourage more mainstream use of ethical design principals and how to close the gap between the high end ethical and the affordable everyday ethical. Fashion Conscience, in my humble opinion, are beginning to fill this gap, but there is still some way to go. The Fashion Conscience stall was showcasing the work of two of my favourite labels, ReLuxe and Fair+True:

Reluxe oozes cool. The designs are fresh, colourful, relaxed and crucially AFFORDABLE. They use recycled fabrics which means many garments are completely unique, or in limited supply due to the limitations of the fabric. I have fallen in love with this slightly bonkers neon striped skirt and am just waiting for pay day to purchase it (don’t beat me to it!) Brands like Reluxe and Fair+True (below) make me excited and hopeful that ethical businesses CAN make it in to the middle market mainstream, can be affordable and can have mass appeal. YES.

Knitted Skirt by Reluxe. Photo via Fashion Conscience.

Fair+True are a brand new Fairtrade company that also make lovely, brightly coloured sporty brights that I would love to wear. All pieces are fairly made in the UK or Africa or created from sustainable and organic fabrics. LOVE.

Fair + True illustration by Fritha Strickland

I hadn’t  heard of Lowie and I’m most disappointed by this because I  loved their stuff. Their AW 2011  clothing and hand knitted accessories were brightly coloured and gorgeous. I adored their Turkish socks, ear muffs, cloche hats and cardigans. Their SS 2011 collection was also beautiful with some really interesting shapes and details.


Turkish socks by Lowie. Illustration by Faye West

I liked the moody colours, tailoring and detailing of HEMYCA‘s clothes. Their focus is on fine tailoring, with an emphasis on the waist, which I always love. Ethically, HEMYCA has an ‘Organic Tailoring’ range and manufactures all their garments in London, promoting local businesses and cutting down on carbon dioxide emissions.

AW 2011 preview. Hemyca

I briefly saw Sanyukta Shrestha’s wedding accessories and dresses. However, it wasn’t until I saw models wearing the dresses online after the event that I truly appreciated their beauty. In fact I had a mouth a-gape, heart a-flutter moment when I saw this floor length, pleated dress with low cut back. It’s made from 100% organic silk and organic fair traded cotton sateen. If I could get married again (to the same man, I hasten to add!) it would be in this dress. Oh my. Head. Over. Heels.

Sanyukta Shrestha Wedding Dress illustration by Fritha Strickland

I always expected to be impressed by Esthetica and Eco Luxe, but I didn’t expect to be blown away, but I was.  I left both the show rooms with my brain whirring, a bag stuffed full of promo material, a camera full of more images than I knew what to do with and having talked at a million miles an hour to so many interesting and inspiring people. Eco Luxe has doubled in size since last year in what I assume  is a reflection of the increasing acceptance and awareness of ethical design. As ethical design and shopping with conscience become more mainstream,  I hope that ethical clothing designers wont be sectioned off in their own separate rooms. Instead they will be showcasing alongside all the other  London Fashion Week designers; proving that fashion with a conscience is not the exception, but the norm. One day indeed.

Written by Hannah Bullivant on Monday March 7th, 2011 12:25 pm

Categories ,Affordable Fashion, ,African Prints, ,Andrea Kearney, ,Eco Luxe, ,Ecoluxe, ,esthetica, ,Fair+True, ,Fashion Conscience, ,Faye West, ,Fritha Strickland, ,Hannah Bullivant, ,Hemyca, ,Knitted Skirt, ,LFW AW10/11: Women’s Wear Preview, ,London Fashion Week, ,Number One Aldwych, ,Reluxe, ,Sanyukta Shrestha, ,Somerset House, ,Turkish Socks

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Amelia’s Magazine | Find Your Feet’s We Are What We Wear Ethical Fashion Show

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Just off Brick Lane, page past the curry houses and down a side street, rx is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, order but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Horn spoons

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Crockery
Stairs

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Gallery
Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.


Just off Brick Lane, nurse past the curry houses and down a side street, decease is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Just off Brick Lane, sickness past the curry houses and down a side street, more about is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, medicine but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Illustration by June Chanpoomidole

To those of you that have been to any of the Start boutiques in Shoreditch you’ll know they represent a relaxed luxury that more than compliments the clothes. This is most true for the mens formalwear boutique. I love it and could quiet happily spend hours in there. So when I saw that the Mr Start presentation was being held in One Aldwych I was very excited. Having graced the lobby bar with my presence on at least  one occasion to sip their very tasty cocktails, stomach I couldn’t think of a more suitable venue. Sadly we were shuffled downstairs to a tiny and ill-lit room. Pleased we’d arrived early to avoid the mounting queues, troche myself and Matt surveyed the clothes.  


Illustration by Joana Faria

Thankfully the collection more than made up for the choice of venue, dosage as did the dynamicism of Mr Start himself, and the lovely Brix Smith Start. Seeing people passionate about what they do never fails to lift my spirits. Despite living my life in jeans, I have a love of all things formal. I long for the day that dress down Fridays are a thing of the past; I’m just too lazy to do it myself. Very hypocritical, you might say. Suits, jackets and ties are almost always appropriate attire, however, they often take more consideration and thought than I am capable of bleary eyed at 7am on workday morning.  


All photography by Matt Bramford

This collection would inspire me to rise just that little bit earlier and make just a bit more effort. Mixing heritage fabrics such as Harris Tweeds with a modern cut, the collection worked really well. The colours chosen also lifted this collection from being too stayed; crushed grape and turquoise green statement jackets provided a subtle lift to everything. But we weren’t just treated to suits, elegantly tailored shirts in a variety of collar shapes were also a sight to behold. A clean colour palette of white, black and grey, the shirts complimented the suiting without overpowering it; my favourite being a smaller but starkly cutaway collar. I’d say understated luxury for those in the know was a common theme of the whole collection but the deep velvet suit and dinner jackets were far from understated.  


Illustration by Maria Papadimitriou

Another great piece was the double breasted cropped peacoat. We’ve seen these on every boy band and All Saints clone in the past few seasons, but there was still something fresh about this piece. Mr Start’s accessories were equally strong with many of the fashion pack gushing over the suede brogues and loafers. They have a definite place on my wishlist, but I fear no amount of scotchguarding will protect them from my clumsy ways.  

In store this collection will shine even brighter than it did during the presentation, and leaving the store dressed head to toe in Mr Start will be a feat of inordinate self control. It’s just a shame the lighting and crowding let things down a little. Here’s looking forward to next seasons presentation, and a quick/expensive trip to Shoreditch in the meantime.  

See more from June Chanpoomidole and Joana Faria in Amelia’s Compendium of Fashion Illustration!


Just off Brick Lane, pills past the curry houses and down a side street, is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.
By Stamo A/W 2011 by Rebecca Strickson
By Stamo A/W 2011 by Rebecca Strickson.

On Sunday 13th March Find Your Feet hosted an ethical fashion show at the Mint Leaf restaurant in the Haymarket. I was invited to donate a copy of Amelia’s Compendium of Fashion Illustration for We Are What We Wear by the show stylist, viagra order the lovely Zoe Robinson of Think Style – a women with many sustainable strings to her bow. She works as an actress, visit this site a writer (for Egg Mag) and an ethical image consultant.

Amelia's Compendium of Fashion Illustration Photography by Amelia GregoryFind Your Feet Honey's Dance Academy, <a target=pharmacy Photography by Amelia Gregory” title=”Find Your Feet Honey’s Dance Academy, Photography by Amelia Gregory” width=”480″ height=”320″ class=”aligncenter size-full wp-image-38157″ />Find Your Feet Honey's Dance Academy, Photography by Amelia GregoryBollywood dancing by Jane Young
Bollywood dancing from Honey’s Dance Academy by Jane Young.

We were treated to some very energetic Bollywood dancing thanks to Honey’s Dance Academy, followed by two short catwalk shows which took place on walkways surrounding the sunken restaurant. Models included youngsters and a couple of more mature women from Close Models, which provided a really uplifting touch.

Junky Styling by YesGo IllustrationJunky Styling by YesGo Illustration
Junky Styling by YesGo Illustration.

Find Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia Gregory
Junky Styling. All photography by Amelia Gregory.

Find Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia Gregory
People Tree.

Find Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia Gregory
Bhavna.

Find Your Feet Outsider. All photography by Amelia Gregory.
Outsider.

During the first show we saw a fabulous multi layered pink maxi dress from ACOFI featured designer Junky Styling, cute dresses from People Tree, embellished bamboo dresses from Bhavna, and gorgeous silk classics from Outsider, who I discovered at Ecoluxe this season.

Find Your Feet- Amisha, Zoe, Orsola and the kids. Photography by Amelia Gregory
Amisha, Zoe, Orsola and the kids.

As I had a bar ticket I was able to roam around, and between shows sat with Zoe, Amisha Ghadalli, Maria Papadimitriou of Slowly the Eggs/Plastic Seconds and Orsola de Castro of From Somewhere, who was entertaining her young daughter and her friend. We ate some yummy canapes and watched a magician bend forks, then a Find Your Feet ambassador described the work done by this charity, which includes helping to fund sustainable farming practices. Fittingly, she described how a group of women in rural India bandied together to make the most of the mint growing on local farms – they now have a successful essential oil business.

Find Your Feet-magician. Photography by Amelia Gregory
The magician entertains the kids.

Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.
Charley Speed and bottle top bag.

Then it was on to the auction, where any mention of my book was usurped by the lure of an Outsider dress, as worn by a celebrity – the presenter Charley Speed dashing maniacally around the room to squeeze as much money as possible out of the generous crowd. The whole lot (including a bottle top bag) went for £300, and I can only hope that the recipient appreciated my donation because he probably had no clue what it was.

Ada Zanditon S/S 2011 by Gareth A Hopkins
Ada Zanditon S/S 2011 by Gareth A Hopkins.

Round two featured three Amelia’s Magazine favourites from ACOFI: off-cut drama courtesy of From Somewhere, amazing sculptural pieces from Ada Zanditon and colourful dresses with sunflower decorations from By Stamo. There was also some playful printed dresses from Love Phool.

From Somewhere by Gareth A Hopkins
From Somewhere by Gareth A Hopkins.

Find Your Feet-From Somewhere. Photography by Amelia Gregory
From Somewhere.

Find Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia Gregory
Ada Zanditon S/S 2011.

Find Your Feet-Lovephool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia Gregory
Love Phool.

Find Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia Gregory
By Stamo A/W 2011.

A range of ethical accessories were used to style the show, amongst them some old favourites: LeJu, Nina Dolcetti and Joanna Cave… and some new discoveries: Meher Kakalia, who adapts ancient shoemaking techniques from her home town of Karachi to create modern footwear in Brixton, and Kumvana Gomani, who creates delicate jewellery out of plastic waste.

By Stamo A/W 2011 by Maria del Carmen SmithBy Stamo A/W 2011 by Maria del Carmen Smith
By Stamo A/W 2011 by Maria del Carmen Smith.

Exposing ethical design to more people and raising money for sustainable projects are good things to do, but We Aren’t JUST What We Wear, we are also What We Do in every aspect of life. On my return home I was somewhat saddened to read about a couple of other auction sponsors: it was also possible to win a test track experience with Jaguar or a BMW for the weekend. I know that money has to come from somewhere but there is a distinct lack of joined up thinking in ethical practice: a Mint Leaf waiter could not tell me whether the chicken they served us was freerange or organic.

Find Your Feet-Bollywood

We Are What We Wear was a massive success: raising over £10,000 to support sustainable weaving projects in India, but I wish that there was more recognition within the charity sector that sustainable practice involves more than donating money for dinner to support those less fortunate on the other side of the world, it’s about a holistic way of being. Within this world view I do not include hyping the desirability of extremely expensive energy guzzling cars. Needless to say, mine was the only bike tied up outside the Mint Leaf restaurant.

Written by Amelia Gregory on Thursday March 17th, 2011 6:57 pm

Categories ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Amisha Ghadalli, ,Bamboo, ,Bhavna, ,BMW, ,Bollywood, ,Charley Speed, ,Close Models, ,Ecoluxe, ,Egg Mag, ,Find Your Feet, ,footwear, ,freerange, ,Gareth A Hopkins, ,Honey’s Dance Academy, ,Jaguar, ,Jane Young, ,jewellery, ,Joanna Cave, ,Kumvana Gomani, ,LeJu, ,Livia Firth, ,London Kills Me, ,Maria del Carmen Smith, ,Maria Papadimitriou, ,Meher Kakalia, ,Mint, ,Mint Leaf, ,Nina Dolcetti, ,organic, ,Orsola De Castro, ,Outsider, ,Outsider Fashion, ,People Tree, ,Rebecca Strickson, ,Silk, ,Slowly the Eggs, ,sustainability, ,We Are What We Wear, ,YesGo Illustration, ,YesGo!, ,Zoë Robinson

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Amelia’s Magazine | Find Your Feet’s We Are What We Wear Ethical Fashion Show

by


Just off Brick Lane, page past the curry houses and down a side street, rx is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, order but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Horn spoons

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Crockery
Stairs

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Gallery
Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.


Just off Brick Lane, nurse past the curry houses and down a side street, decease is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Just off Brick Lane, sickness past the curry houses and down a side street, more about is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, medicine but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Illustration by June Chanpoomidole

To those of you that have been to any of the Start boutiques in Shoreditch you’ll know they represent a relaxed luxury that more than compliments the clothes. This is most true for the mens formalwear boutique. I love it and could quiet happily spend hours in there. So when I saw that the Mr Start presentation was being held in One Aldwych I was very excited. Having graced the lobby bar with my presence on at least  one occasion to sip their very tasty cocktails, stomach I couldn’t think of a more suitable venue. Sadly we were shuffled downstairs to a tiny and ill-lit room. Pleased we’d arrived early to avoid the mounting queues, troche myself and Matt surveyed the clothes.  


Illustration by Joana Faria

Thankfully the collection more than made up for the choice of venue, dosage as did the dynamicism of Mr Start himself, and the lovely Brix Smith Start. Seeing people passionate about what they do never fails to lift my spirits. Despite living my life in jeans, I have a love of all things formal. I long for the day that dress down Fridays are a thing of the past; I’m just too lazy to do it myself. Very hypocritical, you might say. Suits, jackets and ties are almost always appropriate attire, however, they often take more consideration and thought than I am capable of bleary eyed at 7am on workday morning.  


All photography by Matt Bramford

This collection would inspire me to rise just that little bit earlier and make just a bit more effort. Mixing heritage fabrics such as Harris Tweeds with a modern cut, the collection worked really well. The colours chosen also lifted this collection from being too stayed; crushed grape and turquoise green statement jackets provided a subtle lift to everything. But we weren’t just treated to suits, elegantly tailored shirts in a variety of collar shapes were also a sight to behold. A clean colour palette of white, black and grey, the shirts complimented the suiting without overpowering it; my favourite being a smaller but starkly cutaway collar. I’d say understated luxury for those in the know was a common theme of the whole collection but the deep velvet suit and dinner jackets were far from understated.  


Illustration by Maria Papadimitriou

Another great piece was the double breasted cropped peacoat. We’ve seen these on every boy band and All Saints clone in the past few seasons, but there was still something fresh about this piece. Mr Start’s accessories were equally strong with many of the fashion pack gushing over the suede brogues and loafers. They have a definite place on my wishlist, but I fear no amount of scotchguarding will protect them from my clumsy ways.  

In store this collection will shine even brighter than it did during the presentation, and leaving the store dressed head to toe in Mr Start will be a feat of inordinate self control. It’s just a shame the lighting and crowding let things down a little. Here’s looking forward to next seasons presentation, and a quick/expensive trip to Shoreditch in the meantime.  

See more from June Chanpoomidole and Joana Faria in Amelia’s Compendium of Fashion Illustration!


Just off Brick Lane, pills past the curry houses and down a side street, is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.
By Stamo A/W 2011 by Rebecca Strickson
By Stamo A/W 2011 by Rebecca Strickson.

On Sunday 13th March Find Your Feet hosted an ethical fashion show at the Mint Leaf restaurant in the Haymarket. I was invited to donate a copy of Amelia’s Compendium of Fashion Illustration for We Are What We Wear by the show stylist, viagra order the lovely Zoe Robinson of Think Style – a women with many sustainable strings to her bow. She works as an actress, visit this site a writer (for Egg Mag) and an ethical image consultant.

Amelia's Compendium of Fashion Illustration Photography by Amelia GregoryFind Your Feet Honey's Dance Academy, <a target=pharmacy Photography by Amelia Gregory” title=”Find Your Feet Honey’s Dance Academy, Photography by Amelia Gregory” width=”480″ height=”320″ class=”aligncenter size-full wp-image-38157″ />Find Your Feet Honey's Dance Academy, Photography by Amelia GregoryBollywood dancing by Jane Young
Bollywood dancing from Honey’s Dance Academy by Jane Young.

We were treated to some very energetic Bollywood dancing thanks to Honey’s Dance Academy, followed by two short catwalk shows which took place on walkways surrounding the sunken restaurant. Models included youngsters and a couple of more mature women from Close Models, which provided a really uplifting touch.

Junky Styling by YesGo IllustrationJunky Styling by YesGo Illustration
Junky Styling by YesGo Illustration.

Find Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia Gregory
Junky Styling. All photography by Amelia Gregory.

Find Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia Gregory
People Tree.

Find Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia Gregory
Bhavna.

Find Your Feet Outsider. All photography by Amelia Gregory.
Outsider.

During the first show we saw a fabulous multi layered pink maxi dress from ACOFI featured designer Junky Styling, cute dresses from People Tree, embellished bamboo dresses from Bhavna, and gorgeous silk classics from Outsider, who I discovered at Ecoluxe this season.

Find Your Feet- Amisha, Zoe, Orsola and the kids. Photography by Amelia Gregory
Amisha, Zoe, Orsola and the kids.

As I had a bar ticket I was able to roam around, and between shows sat with Zoe, Amisha Ghadalli, Maria Papadimitriou of Slowly the Eggs/Plastic Seconds and Orsola de Castro of From Somewhere, who was entertaining her young daughter and her friend. We ate some yummy canapes and watched a magician bend forks, then a Find Your Feet ambassador described the work done by this charity, which includes helping to fund sustainable farming practices. Fittingly, she described how a group of women in rural India bandied together to make the most of the mint growing on local farms – they now have a successful essential oil business.

Find Your Feet-magician. Photography by Amelia Gregory
The magician entertains the kids.

Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.
Charley Speed and bottle top bag.

Then it was on to the auction, where any mention of my book was usurped by the lure of an Outsider dress, as worn by a celebrity – the presenter Charley Speed dashing maniacally around the room to squeeze as much money as possible out of the generous crowd. The whole lot (including a bottle top bag) went for £300, and I can only hope that the recipient appreciated my donation because he probably had no clue what it was.

Ada Zanditon S/S 2011 by Gareth A Hopkins
Ada Zanditon S/S 2011 by Gareth A Hopkins.

Round two featured three Amelia’s Magazine favourites from ACOFI: off-cut drama courtesy of From Somewhere, amazing sculptural pieces from Ada Zanditon and colourful dresses with sunflower decorations from By Stamo. There was also some playful printed dresses from Love Phool.

From Somewhere by Gareth A Hopkins
From Somewhere by Gareth A Hopkins.

Find Your Feet-From Somewhere. Photography by Amelia Gregory
From Somewhere.

Find Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia Gregory
Ada Zanditon S/S 2011.

Find Your Feet-Lovephool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia Gregory
Love Phool.

Find Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia Gregory
By Stamo A/W 2011.

A range of ethical accessories were used to style the show, amongst them some old favourites: LeJu, Nina Dolcetti and Joanna Cave… and some new discoveries: Meher Kakalia, who adapts ancient shoemaking techniques from her home town of Karachi to create modern footwear in Brixton, and Kumvana Gomani, who creates delicate jewellery out of plastic waste.

By Stamo A/W 2011 by Maria del Carmen SmithBy Stamo A/W 2011 by Maria del Carmen Smith
By Stamo A/W 2011 by Maria del Carmen Smith.

Exposing ethical design to more people and raising money for sustainable projects are good things to do, but We Aren’t JUST What We Wear, we are also What We Do in every aspect of life. On my return home I was somewhat saddened to read about a couple of other auction sponsors: it was also possible to win a test track experience with Jaguar or a BMW for the weekend. I know that money has to come from somewhere but there is a distinct lack of joined up thinking in ethical practice: a Mint Leaf waiter could not tell me whether the chicken they served us was freerange or organic.

Find Your Feet-Bollywood

We Are What We Wear was a massive success: raising over £10,000 to support sustainable weaving projects in India, but I wish that there was more recognition within the charity sector that sustainable practice involves more than donating money for dinner to support those less fortunate on the other side of the world, it’s about a holistic way of being. Within this world view I do not include hyping the desirability of extremely expensive energy guzzling cars. Needless to say, mine was the only bike tied up outside the Mint Leaf restaurant.

Written by Amelia Gregory on Thursday March 17th, 2011 6:57 pm

Categories ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Amisha Ghadalli, ,Bamboo, ,Bhavna, ,BMW, ,Bollywood, ,Charley Speed, ,Close Models, ,Ecoluxe, ,Egg Mag, ,Find Your Feet, ,footwear, ,freerange, ,Gareth A Hopkins, ,Honey’s Dance Academy, ,Jaguar, ,Jane Young, ,jewellery, ,Joanna Cave, ,Kumvana Gomani, ,LeJu, ,Livia Firth, ,London Kills Me, ,Maria del Carmen Smith, ,Maria Papadimitriou, ,Meher Kakalia, ,Mint, ,Mint Leaf, ,Nina Dolcetti, ,organic, ,Orsola De Castro, ,Outsider, ,Outsider Fashion, ,People Tree, ,Rebecca Strickson, ,Silk, ,Slowly the Eggs, ,sustainability, ,We Are What We Wear, ,YesGo Illustration, ,YesGo!, ,Zoë Robinson

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Amelia’s Magazine | Good Fashion Show: London Fashion Week A/W 2012 Catwalk Review

by

Good Fashion Show AW 2012 by Antonia Parker

Good Fashion Show AW 2012 by Antonia Parker

Following on the footsteps of other London Fashion Week off-schedule showrooms which focus on ethical fashion, such as Ecoluxe London, The Good Fashion Show was an entirely new, day long event combining a marketplace, talks and an art exhibition during the day with an evening runway show. As someone who is interested in design in relation to sustainability, of course I wanted to check this newcomer out. Unfortunately due to attending other London Fashion Week events earlier in the day, I could only visit the London House, where The Good Fashion Show was taking place in the evening to watch the runway show.

Good Fashion Show AW 2012 Geo Twins by Erica Sharp

Good Fashion Show AW 2012 Geo Twins by Erica Sharp

Good Fashion Show AW 2012 Beautiful Ensemble by Zarina Liew

Good Fashion Show AW 2012 Beautiful Ensemble by Zarina Liew

Upon arrival I had to pass through a number of stalls placed on the outside corridors which exuded an atmosphere of a craft market or jumble sale – not a very good start. I was also a little disappointed to find the work of brilliant illustrators Erica Sharp and Zarina Liew – whom I first saw in Amelia’s Compendium of Fashion Illustration – badly curated and placed in a corridor where their beauty was totally drowned out by the style of this building with its town hall feel.

Good Fashion Show AW 2012 Nina Burri photo by Maria Papadimitriou

Good Fashion Show AW 2012 Miti Desai photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Unlike other on or off-schedule London Fashion Week events, which are mainly open to press and buyers only, The Good Fashion Show Marketplace could be visited by anyone for a £5 entry fee and similarly the general public could buy a £30 ticket for the evening catwalk show. As this was a paid event the organisers felt they had to provide the audience with some form of extra entertainment in between showcasing the clothes. During an almost two-hour affair we were treated to a combination of live acts which included singing by Omar, body bending by contortionist Nina Burri, story telling about the hindu god Shiva followed by classical Indian dancing by Miti Desai, musical sewing by Brazilian performance artist and designer Lisa Simpson, more live music by band Left at the Robot and a screening of the short film and then it was gone made by fashion photographer Claire Pepper.

Good Fashion Show AW 2012 by Deborah Moon

Good Fashion Show AW 2012 by Deborah Moon

Good Fashion Show AW 2012 photo by Maria Papadimitriou

During the evening I thought it was a shame, and rather unfortunate for the designers, that the models walked out one after another with the audience having no guidance as to whose designer’s work they were looking at. I had to do quite a bit of research after the show in order to match up some of the designs I had photographed with their designers. Even worse for the promotion of the designers represented, I could not find many captions on the photo galleries published on The Good Fashion Show’s website and Facebook page post show. Fortunately I did manage to find the designer of my favorite outfit of the evening, which was a fun looking and contemporary knitted two piece designed by Jeni Allison.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 by Dana Bocai

Good Fashion Show AW 2012 by Dana Bocai

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Another relatively interesting designer on show was Sara Li-Chou Han, who reworks denim and suit pieces from charity shops into more elaborate dresses.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

We also saw some minimal designs, such as this dress by Fashion Compassion.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

I totally support and love shops such as Beyond Retro and Oxfam Fashion, which were shown at The Good Fashion Show, however a lot of the vintage looks could have been styled in a more interesting way.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Some of the menswear looks were a bit of a better hit with me, featuring baggy trousers and gigantic necklaces made out of reused computer game controls by funky customising brand Red Mutha.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

In the spirit of resourcefulness a few of the models showed us how an outfit could be turned into a new one, depending on how you wear it.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

The show also covered underwear, showcasing brands such as Who Made Your Pants and In Bloom London.

Good Fashion Show AW 2012 by Love Amelia

Good Fashion Show AW 2012 by Love Amelia

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 by Geiko Louve

Good Fashion Show AW 2012 by Geiko Louve

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

The last few numbers, like Tuncer Tonun’s basket hand bags and potato sack jackets, were a bit more theatrical and the event closed with a rather pretty bubble wrap dress. Unfortunately, as a whole, The Good Fashion Show did not do much to present green fashion as a platform for forward thinking, really good looking fashion design. I thought this was mainly to the way the show was curated and organised, as really brilliant ethical brands such as Emesha, Outsider Fashion, Henrietta Ludgate or From Somewhere were part of it, but still looked unimpressive because of the way they were presented and the context they were put in.

All photography by Maria Papadimitriou.

Written by Maria Papadimitriou on Monday March 5th, 2012 10:52 pm

Categories ,Amelia’s Compendium of Fashion Illustration, ,Antonia Harrowing, ,Antonia Parker, ,Beyond Retro, ,Claire Pepper, ,Classical Indian Dance, ,Cobalt Cafe, ,Dana Bocai, ,Deborah Moon, ,Ecoluxe, ,Erica Sharp, ,Ethical Fashion, ,From Somewhere, ,Geiko Louve, ,Good Fashion Show, ,Henrietta Ludgate, ,illustration, ,In Bloom London, ,Jeni Allison, ,knitwear, ,Left at The Robot, ,Lisa Simpson, ,London Fashion Week, ,London House, ,Love Amelia, ,Maria Papadimitriou, ,menswear, ,Miti Desai, ,Nina Burri, ,Off Schedule, ,Omar, ,Outsider Fashion, ,Oxfam Fashion, ,Red Mutha, ,Sara Li-Chou Han, ,Shiva, ,Sustainable Fashion, ,Tuncer Tonun, ,underwear, ,vintage, ,Who Made Your Pants, ,Zarina Liew

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Amelia’s Magazine | Good Fashion Show: London Fashion Week A/W 2012 Catwalk Review

by

Good Fashion Show AW 2012 by Antonia Parker

Good Fashion Show AW 2012 by Antonia Parker

Following on the footsteps of other London Fashion Week off-schedule showrooms which focus on ethical fashion, such as Ecoluxe London, The Good Fashion Show was an entirely new, day long event combining a marketplace, talks and an art exhibition during the day with an evening runway show. As someone who is interested in design in relation to sustainability, of course I wanted to check this newcomer out. Unfortunately due to attending other London Fashion Week events earlier in the day, I could only visit the London House, where The Good Fashion Show was taking place in the evening to watch the runway show.

Good Fashion Show AW 2012 Geo Twins by Erica Sharp

Good Fashion Show AW 2012 Geo Twins by Erica Sharp

Good Fashion Show AW 2012 Beautiful Ensemble by Zarina Liew

Good Fashion Show AW 2012 Beautiful Ensemble by Zarina Liew

Upon arrival I had to pass through a number of stalls placed on the outside corridors which exuded an atmosphere of a craft market or jumble sale – not a very good start. I was also a little disappointed to find the work of brilliant illustrators Erica Sharp and Zarina Liew – whom I first saw in Amelia’s Compendium of Fashion Illustration – badly curated and placed in a corridor where their beauty was totally drowned out by the style of this building with its town hall feel.

Good Fashion Show AW 2012 Nina Burri photo by Maria Papadimitriou

Good Fashion Show AW 2012 Miti Desai photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Unlike other on or off-schedule London Fashion Week events, which are mainly open to press and buyers only, The Good Fashion Show Marketplace could be visited by anyone for a £5 entry fee and similarly the general public could buy a £30 ticket for the evening catwalk show. As this was a paid event the organisers felt they had to provide the audience with some form of extra entertainment in between showcasing the clothes. During an almost two-hour affair we were treated to a combination of live acts which included singing by Omar, body bending by contortionist Nina Burri, story telling about the hindu god Shiva followed by classical Indian dancing by Miti Desai, musical sewing by Brazilian performance artist and designer Lisa Simpson, more live music by band Left at the Robot and a screening of the short film and then it was gone made by fashion photographer Claire Pepper.

Good Fashion Show AW 2012 by Deborah Moon

Good Fashion Show AW 2012 by Deborah Moon

Good Fashion Show AW 2012 photo by Maria Papadimitriou

During the evening I thought it was a shame, and rather unfortunate for the designers, that the models walked out one after another with the audience having no guidance as to whose designer’s work they were looking at. I had to do quite a bit of research after the show in order to match up some of the designs I had photographed with their designers. Even worse for the promotion of the designers represented, I could not find many captions on the photo galleries published on The Good Fashion Show’s website and Facebook page post show. Fortunately I did manage to find the designer of my favorite outfit of the evening, which was a fun looking and contemporary knitted two piece designed by Jeni Allison.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 by Dana Bocai

Good Fashion Show AW 2012 by Dana Bocai

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Another relatively interesting designer on show was Sara Li-Chou Han, who reworks denim and suit pieces from charity shops into more elaborate dresses.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

We also saw some minimal designs, such as this dress by Fashion Compassion.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

I totally support and love shops such as Beyond Retro and Oxfam Fashion, which were shown at The Good Fashion Show, however a lot of the vintage looks could have been styled in a more interesting way.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Some of the menswear looks were a bit of a better hit with me, featuring baggy trousers and gigantic necklaces made out of reused computer game controls by funky customising brand Red Mutha.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

In the spirit of resourcefulness a few of the models showed us how an outfit could be turned into a new one, depending on how you wear it.

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

The show also covered underwear, showcasing brands such as Who Made Your Pants and In Bloom London.

Good Fashion Show AW 2012 by Love Amelia

Good Fashion Show AW 2012 by Love Amelia

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 by Geiko Louve

Good Fashion Show AW 2012 by Geiko Louve

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

Good Fashion Show AW 2012 photo by Maria Papadimitriou

The last few numbers, like Tuncer Tonun’s basket hand bags and potato sack jackets, were a bit more theatrical and the event closed with a rather pretty bubble wrap dress. Unfortunately, as a whole, The Good Fashion Show did not do much to present green fashion as a platform for forward thinking, really good looking fashion design. I thought this was mainly to the way the show was curated and organised, as really brilliant ethical brands such as Emesha, Outsider Fashion, Henrietta Ludgate or From Somewhere were part of it, but still looked unimpressive because of the way they were presented and the context they were put in.

All photography by Maria Papadimitriou.

Written by Maria Papadimitriou on Monday March 5th, 2012 10:52 pm

Categories ,Amelia’s Compendium of Fashion Illustration, ,Antonia Harrowing, ,Antonia Parker, ,Beyond Retro, ,Claire Pepper, ,Classical Indian Dance, ,Cobalt Cafe, ,Dana Bocai, ,Deborah Moon, ,Ecoluxe, ,Erica Sharp, ,Ethical Fashion, ,From Somewhere, ,Geiko Louve, ,Good Fashion Show, ,Henrietta Ludgate, ,illustration, ,In Bloom London, ,Jeni Allison, ,knitwear, ,Left at The Robot, ,Lisa Simpson, ,London Fashion Week, ,London House, ,Love Amelia, ,Maria Papadimitriou, ,menswear, ,Miti Desai, ,Nina Burri, ,Off Schedule, ,Omar, ,Outsider Fashion, ,Oxfam Fashion, ,Red Mutha, ,Sara Li-Chou Han, ,Shiva, ,Sustainable Fashion, ,Tuncer Tonun, ,underwear, ,vintage, ,Who Made Your Pants, ,Zarina Liew

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